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Marketing A More Relevant Jesus

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Manage episode 495637390 series 1413243
Content provided by Dave Hunt and T.A. McMahon, Dave Hunt, and T.A. McMahon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dave Hunt and T.A. McMahon, Dave Hunt, and T.A. McMahon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

The new 10.5 million dollar ad campaign of the United Church of Canada features ads that portray Jesus alternatively as Santa Claus and as a bobble head doll, is winning accolades across the ad industry while church leaders reacted with cautious approval.Ad agencies executives say the campaign should be effective at positioning the church as tolerant and relevant.

  continue reading

56 episodes

Artwork
iconShare
 
Manage episode 495637390 series 1413243
Content provided by Dave Hunt and T.A. McMahon, Dave Hunt, and T.A. McMahon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dave Hunt and T.A. McMahon, Dave Hunt, and T.A. McMahon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

The new 10.5 million dollar ad campaign of the United Church of Canada features ads that portray Jesus alternatively as Santa Claus and as a bobble head doll, is winning accolades across the ad industry while church leaders reacted with cautious approval.Ad agencies executives say the campaign should be effective at positioning the church as tolerant and relevant.

  continue reading

56 episodes

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