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Real-life, revenue-generating network APIs at TIM Brazil. With Leonardo Siqueira, TIM Brazil

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Manage episode 467834618 series 3584677
Content provided by SenzaFili. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SenzaFili or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Commercial adoption of APIs is still in the early days in most markets, but there are a few exceptions. Brazil is one of them, with operators offering them to app developers and getting revenues from them, supported by market demand and a facilitating regulatory environment. I talked with Leonardo Siqueira, Data Monetization and Mobile Ads Director at TIM Brazil, about the API rollout from 2023, the use cases, business models and what lies ahead.

If you want to read the transcript or watch us on video go here.

More on Senza Fili at https://senzafili.com

Sign up for the mailing list at https://senzafili.com/senza-fili-mailing-list/ to receive invitations to live Sparring Partners events

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55 episodes

Artwork
iconShare
 
Manage episode 467834618 series 3584677
Content provided by SenzaFili. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SenzaFili or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Commercial adoption of APIs is still in the early days in most markets, but there are a few exceptions. Brazil is one of them, with operators offering them to app developers and getting revenues from them, supported by market demand and a facilitating regulatory environment. I talked with Leonardo Siqueira, Data Monetization and Mobile Ads Director at TIM Brazil, about the API rollout from 2023, the use cases, business models and what lies ahead.

If you want to read the transcript or watch us on video go here.

More on Senza Fili at https://senzafili.com

Sign up for the mailing list at https://senzafili.com/senza-fili-mailing-list/ to receive invitations to live Sparring Partners events

  continue reading

55 episodes

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