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Q&A: “Should I monetize my free Facebook group?”
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What It’s About
This Facebook group has been a public service—should the owner charge for access?
Notes from Chris
Episode 3086
Running an online community is exciting, but at some point, it can start to feel like a full-time job—without the paycheck. That’s the challenge Danielle from Raleigh is facing. She started a Facebook group about sustainable fashion that’s grown to 15,000 members, and now she’s wondering if there’s a way to monetize it without hurting the sense of community.Let’s talk about when—and how—to introduce revenue streams in a way that adds value rather than turning people away.
“Hey Chris, this is Danielle from Raleigh. A few years ago, I started a Facebook group for people interested in sustainable fashion. It started as a fun side project, but it’s grown to over 15,000 members, and managing it takes a lot of my time. I love the community, but I’m starting to wonder if I should be making money from it—especially since other businesses are benefiting by promoting their products in the group. I don’t want to ruin the vibe or drive people away, but is there a way to monetize the group that feels natural and fair?”
Listen to today’s episode to learn more…
SEE ALSO:
- Catholic Designer Creates Stylish Apparel Line: What shall it profit a man to gain the whole world but not sell any t-shirts? This designer cast his bread upon the waters and ended up with a profitable fashion line.
- Seattle Couple Creates New “Income LiveStream”: When a married couple runs into logistical problems at their wedding, it leads to an innovative service that other engaged couples need during the pandemic.
- Role-Playing Pastor Rolls The Dice On $2800/Month Hustle: Listener success story! This Presbyterian minister turns to his lifelong interest in role-playing games to set up a sustainable second income source.
Inspiration is good; inspiration combined with action is better. Now get back to work!
Yours in the revolution,
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To infinity and beyond,
Chris Guillebeau
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