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255. Turn Launch Failures Into Market Research (Real Behind-the-Scenes Data)
Manage episode 506636071 series 2821160
Launching an offer and watching it fail isn't just disappointing, it's a full-body experience that can leave you questioning everything about your business. After ten years of running a successful coaching business and filling countless groups, I found myself staring at the results of not one, but two failed launches of my Reimagine Mastermind.
This episode takes you through every messy detail of how I navigated these back-to-back launch failures and the complete pivot that followed. I'm sharing the exact data I collected, the emotional spiral I went through, and the scary decision to completely restructure my offer just days before it was supposed to start. Listen in to learn how I turned my launch failures into market research and launch success.
Get full show notes, transcript, and more information here: https://www.lindsaydotzlafcoaching.com/255
259 episodes
Manage episode 506636071 series 2821160
Launching an offer and watching it fail isn't just disappointing, it's a full-body experience that can leave you questioning everything about your business. After ten years of running a successful coaching business and filling countless groups, I found myself staring at the results of not one, but two failed launches of my Reimagine Mastermind.
This episode takes you through every messy detail of how I navigated these back-to-back launch failures and the complete pivot that followed. I'm sharing the exact data I collected, the emotional spiral I went through, and the scary decision to completely restructure my offer just days before it was supposed to start. Listen in to learn how I turned my launch failures into market research and launch success.
Get full show notes, transcript, and more information here: https://www.lindsaydotzlafcoaching.com/255
259 episodes
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