The show that helps you maximize your wealth by turning complex financial situations into actionable advice. On Your Money. Your Mission., we answer the questions you’ve been asking about -- financial planning, investing, retirement and everything in between. Whether you’re navigating the complexities of the market or looking for the best ways to save or spend your money, tune in to hear from experienced financial advisors with JFG. Walk away from each episode with savvy tips and financial t ...
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Biscuits & Jam
1 Shuai Wang’s Journey from China to Charleston 38:30
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LikedChef Shuai Wang was the runner-up on the 22nd season of Bravo’s Top Chef and is the force behind two standout restaurants in Charleston, South Carolina—Jackrabbit Filly and King BBQ—where he brings together the flavors of his childhood in Beijing and the spirit of the South in some pretty unforgettable ways. He grew up just a short walk from Tiananmen Square, in a tiny home with no electricity or running water, where his grandmother often cooked over charcoal. Later, in Queens, New York, his mom taught herself to cook—her first dishes were a little salty, but they were always made with love. And somewhere along the way, Shuai learned that cooking wasn’t just about food—it was about taking care of people. After years working in New York kitchens, he made his way to Charleston and started building something that feels entirely his own. Today, we’re talking about how all those experiences come together on the plate, the family stories behind his cooking, and what it’s been like to share that journey on national TV. For more info visit: southernliving.com/biscuitsandjam Learn more about your ad choices. Visit podcastchoices.com/adchoices…
Ep 243 - From Zero to $1B: Hostaway CEO Marcus Rader on AI, Talent, and the Brutal Truth About Scaling
Manage episode 484944800 series 3315316
Content provided by MICHAEL SJOGREN. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MICHAEL SJOGREN or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this raw, no-fluff episode, Hostaway CEO Marcus Rader shares the hard-won lessons behind building a billion-dollar vacation rental software company, starting with zero industry experience.
Marcus breaks down:
- Why most entrepreneurs aim too small and why it costs them everything
- The mental and physical toll of building at scale (including 7 years without a dentist visit)
- How he filters “good money” vs “bad money” when raising capital
- The future of short-term rentals in a regulated, AI-powered world
- Practical leadership advice for scaling teams without losing your mission
Plus: his marathon training, travel hacks, and how to avoid becoming a micromanaged founder.
Whether you’re a startup founder, STR operator, or tech junkie—this is a must-listen for anyone who wants to win big without burning out.
Ready to scale? Tap into Marcus’s billion-dollar playbook now.
00:00 – Go Bigger: Why Playing Small Carries the Same Risk but Less Reward
00:39 – Craft Over Hype: The Power of Repetition and Mastery
02:04 – Be There: Why Leading Remotely Doesn’t Win Markets
03:45 – Market Leadership: How Hostaway Beat Older, Bigger Players
05:58 – Hiring Giants: From 50,000 Applicants to the Top 0.1%
08:59 – Cost of Ambition: Health, Relationships, and the Real Price of Building
12:29 – Go for Billionaire Moves: Why Medium Goals Aren’t Worth the Sacrifice
15:31 – Choosing Good Money: Partnering with Investors Who Let You Lead
17:23 – No Kitchen Rules: Keeping Creative Control While Scaling Up
20:27 – Invisible AI: How Hostaway Uses Tech to Deliver Unseen Excellence
23:00 – Review Intelligence: Turning Guest Feedback into Business Strategy
25:30 – Tool Advantage: Hostaway’s Marketplace as a Growth Engine
27:17 – Global Expansion: Owning New Markets One Continent at a Time
29:33 – Regulation Shakeout: Why Strong Rules Are Good for Professionals
32:50 – Reputation Reset: Cleaning Up the Industry with Standards That Matter
Guest Bio:
Marcus Räder is co-founder and CEO of Hostaway, the leading all-in-one vacation rental management software. Originally from Finland, Marcus has lived in many countries around the world including Sweden, Poland, and The Netherlands before settling in Canada. It was this passion for travel, real estate and his dedication to learning about the vacation rental ecosystem that enabled the creation of Hostaway.
The company quickly grew thanks to the deep technological expertise of its founders, with over a decade of tech start-up success between them. Hostaway gives property managers all the tools needed to compete with hotels and other vacation rentals, including sales channel management, dynamic pricing and hospitality services. It now boasts preferred partnerships with Airbnb, Vrbo and Booking.com, in addition to a marketplace of over 100 integrated software partners.
Guest Link:
https://www.linkedin.com/in/marketingmarcus/
Get FREE Access to our Community and Weekly Trainings:
301 episodes
ShareManage episode 484944800 series 3315316
Content provided by MICHAEL SJOGREN. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MICHAEL SJOGREN or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this raw, no-fluff episode, Hostaway CEO Marcus Rader shares the hard-won lessons behind building a billion-dollar vacation rental software company, starting with zero industry experience.
Marcus breaks down:
- Why most entrepreneurs aim too small and why it costs them everything
- The mental and physical toll of building at scale (including 7 years without a dentist visit)
- How he filters “good money” vs “bad money” when raising capital
- The future of short-term rentals in a regulated, AI-powered world
- Practical leadership advice for scaling teams without losing your mission
Plus: his marathon training, travel hacks, and how to avoid becoming a micromanaged founder.
Whether you’re a startup founder, STR operator, or tech junkie—this is a must-listen for anyone who wants to win big without burning out.
Ready to scale? Tap into Marcus’s billion-dollar playbook now.
00:00 – Go Bigger: Why Playing Small Carries the Same Risk but Less Reward
00:39 – Craft Over Hype: The Power of Repetition and Mastery
02:04 – Be There: Why Leading Remotely Doesn’t Win Markets
03:45 – Market Leadership: How Hostaway Beat Older, Bigger Players
05:58 – Hiring Giants: From 50,000 Applicants to the Top 0.1%
08:59 – Cost of Ambition: Health, Relationships, and the Real Price of Building
12:29 – Go for Billionaire Moves: Why Medium Goals Aren’t Worth the Sacrifice
15:31 – Choosing Good Money: Partnering with Investors Who Let You Lead
17:23 – No Kitchen Rules: Keeping Creative Control While Scaling Up
20:27 – Invisible AI: How Hostaway Uses Tech to Deliver Unseen Excellence
23:00 – Review Intelligence: Turning Guest Feedback into Business Strategy
25:30 – Tool Advantage: Hostaway’s Marketplace as a Growth Engine
27:17 – Global Expansion: Owning New Markets One Continent at a Time
29:33 – Regulation Shakeout: Why Strong Rules Are Good for Professionals
32:50 – Reputation Reset: Cleaning Up the Industry with Standards That Matter
Guest Bio:
Marcus Räder is co-founder and CEO of Hostaway, the leading all-in-one vacation rental management software. Originally from Finland, Marcus has lived in many countries around the world including Sweden, Poland, and The Netherlands before settling in Canada. It was this passion for travel, real estate and his dedication to learning about the vacation rental ecosystem that enabled the creation of Hostaway.
The company quickly grew thanks to the deep technological expertise of its founders, with over a decade of tech start-up success between them. Hostaway gives property managers all the tools needed to compete with hotels and other vacation rentals, including sales channel management, dynamic pricing and hospitality services. It now boasts preferred partnerships with Airbnb, Vrbo and Booking.com, in addition to a marketplace of over 100 integrated software partners.
Guest Link:
https://www.linkedin.com/in/marketingmarcus/
Get FREE Access to our Community and Weekly Trainings:
301 episodes
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1 Ep 251 - The Airbnb Roll-Up Strategy No One’s Talking About with Patryk Swietek 41:03
41:03 Play Later Play Later Lists Like Liked41:03
Play Later Play Later Lists Like LikedHe’s not managing Airbnbs, he’s buying the companies that do. In this episode, Patrick breaks down his roll-up strategy for short-term rental management businesses, focusing on Joshua Tree. You’ll learn: • How to value STR property management companies • The hidden formula top performers are using (4.9+ reviews + max RevPAR) • How he’s creating additional revenue from Netflix, OF shoots, and more • The underrated power of real hospitality, hyper-local service, and partner alignment This isn’t just about scaling, it’s about building a legacy business in a saturated market. 00:00:11 - Become the Local Expert, Not a Nationwide Manager 00:08:45 - Three Business Lessons from Open Water Swimming 00:09:03 - Use a Roll-Up Strategy to Scale Management Companies 00:10:00 - Study High-Performing PMs for 4.9+ Ratings at Scale 00:11:20 - How to Value and Buy STR Management Companies 00:13:32 - Use Off-Market Outreach to Acquire Small Managers 00:17:00 - Full-Service PM is the Only Way to Compete in Joshua Tree 00:21:22 - Add Production Shoots to Maximize Weekday Revenue 00:25:45 - How to Get Featured by Netflix and PR Agencies 00:35:00 - Partnerships are Marriages—Choose and Lead with Trust Guest Bio: Patryk Swietek is a 28-year-old entrepreneur with a background in building tech companies since the age of 14. Ever since getting into real estate at 24 years old, he's been a thought leader in the STR industry, teaching the co-hosting model with his own Amazon best seller book and online podcast. He scaled from 5 of his own properties to managing over 100 signed properties in Joshua Tree in under 1 year. He has bought 3 STR co-hosting companies to become the #1 co-host in one of the most competitive vacation rental markets in the country. His company and homes have been featured on Netflix, Wall Street Journal, NY Times, Dwell, etc. Guest Link: https://www.instagram.com/patryk_swietek Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com/…
1 The Tax Loophole That Can Wipe Out $40K (Even With 1 Property) | The STR Scale Show with Mike Reilly | Ep 21 19:28
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Play Later Play Later Lists Like LikedThe new Trump-era bill just brought back 100% bonus depreciation and STR owners are about to get a massive tax break. In this episode, we break down exactly how the short-term rental tax loophole works, how you can use it to eliminate 5–6 figures of taxable income, and what rules you must follow to stay IRS-compliant. Whether you own 1 property or manage dozens, this is one of the most powerful tools in your financial playbook. You’ll Learn: • Why this loophole can save you $40K+ per property • The 2 conditions to qualify for non-passive treatment • How cost segregation studies supercharge your deductions • Why co-hosts & PMs can charge consulting fees using this • What to avoid if you don’t want the IRS to audit you Want to directly talk about taxes and how you can make use of the tax loophole for STRs? Just click the link below: https://go.strsecrets.com/podcast?utm_source=Podcast&utm_medium=Captivate&utm_campaign=T021&utm_content=Taxes 00:05:08 – Powerful Tax Strategy to Slash Your Income 00:06:01 – How One Property Saved Me $92,000 in Taxes 00:09:02 – Must-Know Criteria to Unlock STR Tax Benefits 00:09:11 – Track This or Risk Losing Your Tax Deductions 00:10:16 – Use It Wrong, Lose It All 00:12:03 – Avoid This Common Mistake with Friends and Family 00:13:04 – How to Legally Save $40,000 with Depreciation 00:16:06 – Transform OK Deals Into Great Ones 00:17:17 – A Brilliant Offer Property Managers Should Use Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
1 Ep 250 - Why Hosts Are Ditching Airbnb for Midterm Rentals with Furnished Finder CEO Jeff Hurst 46:37
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Play Later Play Later Lists Like LikedFurnished Finder’s CEO, Jeff, joins us to break down why thousands of hosts are moving away from Airbnb and into the booming midterm rental space. In this episode: • Jeff’s journey from VRBO and Expedia to Furnished Finder • Why monthly rentals are the most underserved niche in real estate • How to price your MTR listings for max profit • The 3 types of hosts who thrive on Furnished Finder • Tech upgrades, new guest demographics, and the future of midterms • Why most Airbnb hosts still don’t understand real returns Whether you’re a casual host or a pro operator, this episode will help you rethink your strategy, lower your fees, and build a more resilient rental business. Guest Bio: Jeff Hurst is the President and CEO of Furnished Finder, a role he assumed in November 2023 at the invitation of the company’s founders. Prior to that, Hurst was the Chief Operating Officer of Expedia Brands and Co-Lead of Expedia Group Marketing. Before that, he was the President of Vrbo and Chief Strategy Officer of HomeAway, where he oversaw the company’s successful sale to Expedia, Inc. Before venturing into the vacation rental industry, Hurst worked as a consultant at McKinsey & Company, collaborating with consumer brands on corporate strategy, mergers and acquisitions, and pricing strategies. Hurst received his MBA from the Stanford Graduate School of Business and BA from the University of Texas at Austin. 00:05:00 - Game-Changing Insights: Luxury Brands in Vacation Rentals 00:10:00 - Unstoppable Leaders: CEOs Who Shaped My Philosophy 00:15:00 - Winning Balance: How I Prioritize Family, CEO Role, & Life 00:20:00 - Bold Moves: Why I Chose Furnish Finder Over Other CEO Jobs 00:25:00 - Secret Advantage: Choosing the Right City & Team First 00:30:00 - Proven Blueprint: Advice to My Son on Career & Leadership 00:35:00 - Power Tip: Best Way to Reconnect with Furnish Finder 00:40:00 - Ultimate Secret: #1 Tip for Short Term Rental Success 00:45:00 - Smart Hack: How Hosts Save Money by Reverse-Engineering Airbnb Guest Link: https://www.linkedin.com/in/jeff-hurst-atx Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
1 Airbnb Just Changed Your Cancellation Policy…And You Might Not Even Know It | The STR Scale Show with Mike Reilly | Ep 20 14:10
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Play Later Play Later Lists Like LikedAirbnb quietly changed the rules, and if you’re not paying attention, you could be giving refunds you didn’t agree to. In this episode, we break down exactly what changed and what to do about it. Here’s what you’ll learn: • Why Airbnb is auto-switching hosts to a “Firm” policy, without clear consent • What happened to the original Strict policy (spoiler: it’s weaker now) • The difference between “Strict,” “Firm,” and the new “Limited” cancellation options • Real refund scenarios, who gets paid when guests cancel • Why Mike is switching to “Limited” on all new listings • How to check if your policy was changed (and how to fix it) Don’t let Airbnb rewrite your house rules without you knowing. Want to get the latest Airbnb Policy One-Pager? Just click the link below and DM the word "Policy" . Link: https://ig.me/m/mike.sjogren?utm_source=Podcast&utm_medium=Captivate&utm_campaign=T020&utm_content=Policy 00:00 - Airbnb Cancellation Policy Changes & How To Adapt 01:24 - Choosing the Right Cancellation Policy: Strict vs Firm vs Limited 02:49 - How To Use Rank Breeze To Track Your Airbnb Rankings 04:14 - Opting Out of Airbnb’s Forced Policy Changes 05:39 - How New Listings Are Affected By Airbnb’s Updated Rules 07:04 - Strategies for Competing in Saturated STR Markets 08:29 - Building Repeat Clients & Getting Direct Bookings 09:54 - Protecting Against Chargebacks With Rental Agreements 11:19 - Know Your Market’s Booking Window & Adjust Policies 12:44 - Using Tools Like AirDNA & Rank Breeze To Optimize Revenue Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
1 Ep 249 - How They Went from Helping One Homeowner to Building a Thriving STR Portfolio with Joe Rohne 38:38
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Play Later Play Later Lists Like LikedWhat started as a favor for one struggling homeowner turned into a multi-property, multi-market STR business, and a system built on honesty, hard lessons, and smart investing. In this episode, you’ll learn: • Why most first-time hosts shouldn’t expect a profit (and what to aim for instead) • The $65K reno gamble that paid off, plus how to pitch owners to invest • 5 non-negotiables every STR investor needs to check before buying • How to match properties to real investor goals (not hype) • What to say when a listing has bad photos, ugly furniture, and zero bookings • How to turn stale listings into discounted wins using seller credits • The mindset shift that helped turn their lowest income year into their highest ever Whether you’re starting from scratch or trying to turn things around, this episode is packed with honest advice and real numbers to help you grow the right way. Don’t go it alone, learn from people who’ve already done it. 00:01:14 - Revenue Boost: Previous Owner’s $30K Shows Untapped Potential 00:05:05 - Hustle Story: From Mowing Lawns to Building Wealth 00:09:37 - Mindset Shift: Realizing It Was Never Just a Job 00:13:00 - Profit Jump: Small Changes, Big Revenue Growth to $70K 00:16:54 - Unique Selling Point: Win Without a Pool 00:19:31 - Client Filter: Say ‘No’ More Often to Grow Stronger 00:20:42 - Investor Clarity: Aligning with Each Investor’s True Goal 00:22:45 - Negotiation Win: Securing $130K in Seller Credits 00:26:29 - Host Reality: Why Airbnb Won’t Help When It Matters Guest Bio: Joe Rohne bought my first two short-term rentals in 2022, one with his wife and one with a business partner. Within three months, he shifted into cohosting and picked up 2 cabins in Branson. Joe went to the STR Wealth Conference and met a bunch of people. From there, he started his own cohost mastermind to have weekly calls and help each other grow. He grew to 12 mostly luxury cohost properties. Joe sold his first two STRs in 2024 and upgraded to a larger luxury property, and is looking to buy another this year. All this turned into him having a co-host podcast and helping others get into this space. He has been a realtor for 5+ years in St. Louis, and got his license in Florida to sell in Panama City Beach, which is where the majority of his STR business is. In August 2024, Joe got linked with Tyler and the Savvy team, and he is now building a team that services the entire panhandle. He currently has ten co-hosts and one owned property. Guest Link: facebook.com/joe.rohne Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
1 How Mark Quit His Job, Scaled to 37 Units, and Doubled Revenue Without Spending a Dime | The STR Scale Show with Mike Reilly | Ep 19 18:21
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Play Later Play Later Lists Like LikedMark had 11 Airbnb units, a full-time medical sales job, and barely any profit. Just 18 months later? He runs 37 listings, left his W-2, and built a profitable, freedom-filled business, all without using his own capital. In this episode, we break down exactly how he did it: The red flags in his arbitrage model that forced a pivot How he turned losses into leverage with a co-hosting pitch A case study that took one property from $90K → $211K The “Underserved Investor Method” for finding hidden gems Why volume doesn’t matter, precision does And the system he used to scale without capital or burnout If you’re stuck, tired, or scaling blindly, this might be the episode that saves your business. 00:00 - Burned Out at 11 Units, Freedom at 37: The Mark Story 00:01 - Rising Rents and Saturation: Why Arbitrage Fails 00:04 - Audit and Pivot: How a Simple Portfolio Audit Changes Everything 00:05 - Switch to Co-Hosting: Scale with No Capital 00:06 - The Design ROI Pitch: Turn $10K Into $33K Fast 00:09 - Underserved Investor Method: Find Hidden Gems Others Miss 00:12 - $30K Redesign → $211K Revenue: Real Numbers, Real Proof 00:13 - Fire Bad Managers: Care Wins Big 00:14 - Small but Mighty: Profit Without Massive Volume 00:15 - Cohosting Margins: 50%+ With Full Teams 00:16 - Don’t Blame Pricing: Fix Your Offer and Model Instead 00:17 - Raise the Bar: Better Hosts, Better Homes, Better Industry Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
1 Ep 248 - From Airbnb Suspension to 90% Occupancy with Midterm Rentals & AI Automation with Amanda Williams 49:26
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Play Later Play Later Lists Like LikedAmanda Williams branded herself as The Traveling Realtor and built a thriving rental business, only to be banned from Airbnb overnight. In this episode, she shares how that crushing moment forced her to pivot into midterm rentals, automate with AI, and rebuild a better business that runs with less stress, higher profits, and total platform independence. What You’ll Learn: Why Airbnb banned her (and what you can do to prevent it) How midterm rentals (MTR) gave her 90–95% occupancy The AI tool she built to automate listings, guest comms & content How she balances business with nervous system regulation & wellness Her playbook for turning burnout into purpose-driven success Tools & strategies for STR → MTR pivots, burnout recovery, and branding with integrity. 00:35 - Never Build Your Whole Business on Someone Else’s Platform 06:03 - Building a Strong Real Estate Brand Identity 07:01 - How to Be Known in Your Network to Grow Your Business 13:00 - Choosing the Right Community to Plant Roots for Business & Life 16:17 - Growing from STR to MTR: Changing Ownership Structures 17:33 - Airbnb Kicked Me Off: The Risk of Platform Dependence 19:20 - Switching from Short-Term to Mid-Term Rentals: Why & How 25:00 - Why Midterm Rentals Mean Better Clients & Less Work 26:12 - Using AI and Custom GPTs for Marketing and Operations 30:51 - Becoming a Relocation Specialist: Multiple Income Streams 33:02 - Smart Branding: Pick a Consistent Name & Handle 34:28 - Niche Marketing: Speaking Directly to Your Avatar 39:46 - Sharing Authentic Life Stories to Build Audience Trust 43:53 - First Aid Kit for Burnt Out Hosts: Breathwork, Meditation, Nervous System Health 48:35 - Success Secret: A Never-Quitting Mindset Guest Bio: Amanda Williams, widely known as The Traveling Realtor, is a seasoned real estate entrepreneur, eXp Realty agent, and visionary behind Carolina Furnished Rentals (CFR). Founded in 2019, Carolina Furnished Rentals skyrocketed in 2020 as demand for longer stays surged during the pandemic. This pivotal success became a lifeline in 2021 when Amanda was unexpectedly removed from Airbnb through no fault of her own—a common challenge for many hosts relying solely on third-party platforms. Rather than seeing it as a setback, Amanda turned this challenge into an opportunity to take full control of her business, doubling down on the mid-term rental (MTR) model. She transformed Carolina Furnished Rentals into a thriving enterprise, proving the power of owning your brand and building a business independent of volatile platforms. Today, Amanda uses her expertise to help Airbnb hosts with 5+ properties transition to the stability and profitability of MTRs. Through her 30-Day MTR Sprint Program, she provides hands-on coaching, automation strategies, and proven systems to help property owners scale smarter, reduce headaches, and create a business they truly own. Amanda’s mission is simple: empower others to build wealth, freedom, and a brand they’re proud of while navigating the ever-changing rental landscape. From coaching clients to speaking at events, Amanda inspires hosts to take control of their future and achieve financial independence on their own terms. Guest Link: https://www.instagram.com/amandathetravelingrealtor/ Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
1 How to Win STR Clients in a Down Market (Even If Bookings Are Slowing Down) | The STR Scale Show with Mike Reilly | Ep 18 25:44
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Play Later Play Later Lists Like LikedMost co-hosts are blaming the market. But it’s not the market... ...it’s your offer. In this episode, we walk through how to dominate even when bookings slow down, using frameworks that helped our clients grow from 0 to 100+ properties (without lowering their standards). Inside, you’ll learn: The 2 sales you must make to land AND grow every client How to niche down with an offer big managers can’t touch Why “boutique” isn’t enough (and what to say instead) ChatGPT + Hormozi = your unfair advantage The COHOST sales framework that turns owners into clients fast If you’re tired of feeling stuck in the cohosting middle zone…This is the episode that unlocks your next 10 doors. Want to generate your Perfect Offer? Just click the link below to get the ChatGPT Prompt: https://ig.me/m/mike.sjogren?utm_source=Podcast&utm_medium=Captivate&utm_campaign=T018&utm_content=Prompt 00:00 – Stand Out or Stay Stuck: Why Differentiation Is Non-Negotiable 00:12 – The COHOST Framework: A Proven Sales Funnel for STR Growth 00:45 – Survive the Booking Slump: Why Traditional Markets Are Struggling 02:44 – Don’t Panic Price: How to Maximize Occupancy Without Slashing Rates 04:48 – The #1 Mistake: Thinking Being Small Automatically Wins Trust 05:15 – Riches in Niches: Hyper-Focus Your Property Strategy 07:00 – The Plus-One Strategy: Tiny Add-Ons That Win Big Contracts 10:33 – STR Takeover Transformation: Craft an Offer They Can’t Refuse 14:59 – Risk-Reversal Guarantees: The Ultimate Owner Conversion Tactic 21:00 – Make STRs Great Again: Why Boutique Operators Are the Future Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
1 Ep 247 - The Identity Shift That Unlocks Everything (And How to Use AI to Scale Smarter) 31:50
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Play Later Play Later Lists Like LikedMost people quietly self-sabotage… Not because they don’t want success. But because they still talk like the person who doesn’t have it yet. In this solo episode, Mike and E breaks down how internal dialogue shapes your future, and how AI can help you become the version of yourself that already wins. What you’ll learn: How to reprogram your self-talk to unlock growth Why “watering down” your vision is killing momentum The AI tools Mike uses weekly to review sales calls, write listings, automate ops, and even train his team How to use custom GPTs to build an internal consultant that never sleeps If you’re still running 80% of your business manually…this episode will change that. 03:00 - Audit Your Inner Voice to Align with the Life You Want 07:00 - Step Into Your Vision by Speaking It Out Loud 10:00 - Optimize Sales Calls Using Custom GPT Feedback Loops 12:30 - Write High-Converting Listings and Titles with AI 14:00 - Do Market Research, Regulations, and Pricing with GPT 15:30 - Automate and Personalize Guest Messaging at Scale 17:00 - Generate Social Media and Website Content with ChatGPT 19:00 - Streamline Hiring, SOPs, and Onboarding with AI 22:00 - Analyze Property Performance and Build Offers with GPT Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
1 This Is the Final STR WealthCon…Here’s What to Expect | The STR Scale Show with Mike Reilly | Ep17 29:39
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Play Later Play Later Lists Like LikedThe end of an era. The final STR WealthCon is here, and Mike Sjogren and Bill Faith are going out with a bang. In this episode, we break down exactly what’s coming, why this event will never happen again, and how to make the most of it. What you’ll learn: • Why this is the last WealthCon hosted by Mike & Bill • The new format designed for all STR business levels • Speaker highlights: Cody Sanchez, Pace Morby & more • The 9 deep-dive masterclasses (creative finance, hotels, scaling) • Real deals, partners, and freedom stories born from past WealthCons • VIP & Diamond perks: elite networking, pre-events, premium access • Mike’s “Generational Wealth Blueprint” sneak peek Whether you’re coming or just curious, this is the behind-the-scenes breakdown you need. Learn more about the 2025 STR Wealth Conference https://na.eventscloud.com/ereg/index.php?eventid=829193&discountcode=MEMBERSONLYCLUB Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com 02:58 – Why This Is the Final STR WealthCon 04:50 – Scaling from 15 to 2000+ Attendees in 3 Years 06:45 – Why This Will Be the Most Impactful STR Event Yet 07:17 – Keynote Power: Cody Sanchez, Pace Morby & Business Mastery 12:00 – A Brand-New Generational Wealth Roadmap (Never Shared Before) 15:26 – Networking Blocks: How Deals Worth Millions Begin 17:20 – Raising Industry Standards: How Better Hosts Beat Regulation 20:03 – How to Build a Business That Runs Without You…
1 Ep 246 - He Scaled to 70 STRs While Running 2 Companies with Buck Cumbo 36:31
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Play Later Play Later Lists Like LikedMost people can barely handle one business. Buck scaled two. In this episode, we break down how he went from managing one unseen unit in Nashville to running a 70-property short-term rental operation and a digital marketing agency at the same time. No fluff, just systems, AI, and strategic growth. What you’ll learn: How he jumped from 5 to 20 units with one key client The team structure and cashflow strategy that saved them in winter Using AI + Hormozi to craft irresistible offers The “$10 / $100 / $1K / $10K” time block system Why smart maintenance = higher reviews and retention If you’re building a real business, this one’s a blueprint. 04:48 – How One STR Outperformed 4X and Sparked a Business 10:55 – Cleaning & Tech Enabled Remote STR Scaling 13:27 – Investor Stepped In During Cash Flow Crisis 15:05 – Zig When Competitors Zag: Break Industry Norms 17:00 – 5-Star Guarantee: No Commission Without Reviews 20:01 – Flat-Fee Maintenance Boosts Property Standards 24:00 – Focus on $1K and $10K Tasks to Scale Faster Guest Bio: Buck Cumbo is the owner of www.seamountainvacations.com. He is managing nearly 50 million dollars in assets amongst 60+ properties in the Myrtle Beach area. Buck have also recently been brought on as Brand Director at www.theonehundredcollection.com. Guest Link: http://www.instagram.com/captain_buck_ Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
1 Airbnb Just Rolled Out a Trap for Hosts (Opt Out Fast) | The STR Scale Show with Mike Reilly | Ep 15 29:02
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Play Later Play Later Lists Like LikedAirbnb’s Summer 2025 update just launched, and buried inside is a feature that could destroy your margins and expose you to serious risk. It’s called “Services,” and it lets guests book things like chefs, trainers, and masseuses without your approval, while you carry all the liability. In this episode, I break down: Why this new feature is dangerous for pro hosts How to opt out in 3 steps How to beat Airbnb at its own game by building your own Services page Why relying on Airbnb in 2025 is a bigger risk than ever If you’re serious about building a business (not just listing properties), this is mandatory viewing. 03:04 - The Hidden Risk for Hosts: Guests Can Book Services Without You Knowing 04:45 - Host Liability Risks From Airbnb Services 05:55 - How Bad Service Experiences Can Hurt Host Reviews 07:00 - Why Airbnb Rolled Out Services Without Consulting Hosts 08:15 - The Simple 3-Step Process to Opt Out of Airbnb Services 10:28 - Why Hosts Must Act Now: Collective Opt-Out Pressure Matters 13:00 - How to Add a “Services” Tab to Your Direct Booking Website 16:00 - Partnering With Local Providers Can Lead to Repeat Guest Referrals 19:00 - Will Opting Out of Services Affect Airbnb Search Rankings? 22:00 - Airbnb Is Targeting Hobby Hosts—What It Means for Pros 23:30 - Why You Must Diversify Beyond Airbnb and Build a Real Business 26:05 - STR Secrets Fulfillment Strategy for Different Host Levels Guest Link: instagram.com/boostlyuk/ Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
1 Ep 245 - From Tragedy to Terra: How Diana & Josh Built Palm Springs’ First Wellness Hotel 45:53
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Play Later Play Later Lists Like LikedThis episode is a masterclass in turning pain into purpose. Diana and Josh, two married architects, were forced to reimagine their future after losing both their fathers in 2021. What began as a journey to escape the W-2 grind became Terra Palm Springs, the city’s first true wellness boutique hotel. They reveal how they: • Pivoted from flips and BRRRRs into commercial real estate • Used their design and construction edge to underwrite with vision • Created immersive guest experiences that transcend hospitality • Built three synergistic businesses to scale with intention • Took bold action while honoring their deepest personal “why” This story will move you, inspire you, and give you a real blueprint for building a brand, and a life that matters. What You’ll Learn: • How to spot your unfair advantage (and actually use it) • The key to underwriting without inflating projections • What makes a boutique hotel truly stand out • How to transition from short-term rentals to hotel ownership • Why generosity is the secret weapon in hospitality 00:00 - Action drives clarity 00:35 - Process-proven growth 01:36 - Power couple feature 02:20 - Life-changing loss 05:55 - Strategic shift to scale 07:26 - Expert system builders 09:50 - Value-add obsession 10:56 - Underwrite with confidence 14:30 - Unapologetic branding 16:42 - First-of-its-kind wellness hotel 21:00 - Team-powered execution 25:40 - The real estate awakening 28:00 - Finding purpose through pain 31:30 - Create your unfair advantage 36:00 - Future-built freedom 43:00 - Hospitality secret: give generously Guest Bio: Diana and Josh Dobken have 15+ years of experience in the architecture and construction industries. They strategically invest in value-add opportunities where they can use their design expertise to maximize their return on investment. Additionally, Diana and Josh co-host 35+ MTRs and STRs across multiple states for other real estate investors, bringing their hospitality standards and design sensibility to each property we manage. Beyond property investment, Diana and Josh also manage comprehensive operations teams for hotels, with them overseeing director of operations roles and guest experience management. This hands-on operational experience gives them invaluable insights into how design decisions impact day-to-day functionality and guest satisfaction. Their most current project involves the Architectural and Interior design of Terra Palm Springs, the first wellness Boutique Hotel in Palm Springs featured in Vogue, Forbes, Hotels Above Par, and selected as part of Travel and Leisure It List of 2025’ 100 Best New Hotels in the World. Guest Link: http://www.instagram.com/d.i.fi Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
1 AirDNA’s New Tools Just Gave Smart Hosts a Huge Advantage (Here’s What to Do) | The STR Scale Show with Mike Reilly | Ep 15 25:11
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Play Later Play Later Lists Like LikedAirDNA just dropped its biggest platform update in years, and if you’re not using these tools, you’re falling behind. From custom comps to Airbnb integration, this episode breaks down the new features, how to use them, and what they reveal about the 2025 STR landscape. What you’ll learn: How to use the new Rentalizer confidence score and custom comps Why saved projections and expense tracking are game changers The truth about 2025 booking trends (and who’s winning) What AirDNA’s forecast says about rates, RevPAR, and smart investing If you’re serious about short-term rentals, you can’t afford to miss this. Want to get our Latest Deal Analyzer? Just click the link to our Instagram below and send 'Rentalizer' https://ig.me/m/mike.sjogren?utm_source=Podcast&utm_medium=Captivate&utm_campaign=T015&utm_content=Rentalizer 02:35 – Why the Update Matters: Major Interface and Logic Changes 05:10 – Data Model Shift: From Historical to Projected Revenue 08:00 – The 3 Core Metrics You MUST Understand in the New Version 11:00 – Updated Filters: Comp Selection and Market Targeting 13:30 – Accuracy Considerations: What AirDNA Gets Wrong (and Right) 16:45 – Real-Time Demo: Using the New Tool to Analyze a Property 20:20 – How to Reverse Engineer a Successful STR Deal with AirDNA 24:00 – Hidden Pitfalls: Common Mistakes People Make Post-Update 28:10 – Strategic Recommendations for Using the New Rentalizer Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
1 Ep 244 - From Banking to 96 STRs: Why Fouad Built a Bankable Airbnb Empire 35:30
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Play Later Play Later Lists Like LikedFouad spent 20 years in banking and 11 more consulting banks before walking away from corporate life when his wife’s income surpassed his. What happened next? A wild ride through the world of short-term rentals, driven by family, strategy, and a long-term vision few operators ever reach. In this episode, Fouad breaks down: How a personal medical emergency forced him to buy his first Airbnb Why most operators price listings wrong—and how he uses math instead The real difference between luxury and comfort STRs (and why he runs both) His custom tech stack using Go High Level And the real reason he’s scaling to $12M/year before exiting This one’s for the operators who want to scale smart, stay profitable, and build something sellable . What you’ll learn: How to scale with dual verticals (luxury + comfort) Why you must reverse-engineer around your exit How banking lessons apply directly to STRs Why pricing = math, not emotion How Fouad thinks about purpose and legacy Ready to build a business that banks would beg to fund? Fouad shows you how. 03:30 – Breaking the Golden Handcuffs: Why He Left Corporate 07:00 – First STR Deal: Starting Small With Big Vision 10:00 – Smart Risk: Learning to Bet on Yourself 13:00 – From 1 to 10+ Units: Scaling With Confidence 17:00 – Wealth Mindset: Thinking Like an Owner, Not an Operator 20:00 – Cash Flow vs Time: Redefining Success Metrics 24:00 – Building a Business, Not a Job: Systems and Team Growth 27:00 – Lessons From the Field: What He’d Do Differently 30:00 – Purpose-Driven Investing: Time, Family, and Freedom Guest Bio: Fouad Bazzi is a professional in the short-term rental (STR) industry. His activities include owning, managing, and building new build-to-rent properties, as well as consulting and educating others in the STR space. He also owns a pool servicing company that specializes in serving STR properties. Guest Link: https://www.instagram.com/fouad_airbnb Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Airbnb Summer 2025 Update: What Hosts Need to Know About Services & Experiences | The STR Scale Show with Mike Reilly | Ep 14 15:49
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Play Later Play Later Lists Like LikedAirbnb just rolled out its biggest update of the year, and if you’re a host, you need to know what’s coming. In this live breakdown, we cover: • The truth about Airbnb’s new “Services” feature and why it matters • What this means for photographers, chefs, massage therapists, and YOU • How Airbnb plans to monetize add-ons (and why you might not see a cut) • Major liability concerns Airbnb isn’t talking about • How this could affect your guest experience—and your reviews • Why this is really a pivot toward becoming the Instagram of Travel Plus: actionable strategies to get ahead of this change, build local service partnerships, and protect your property. TLDR? This update means more work for hosts, unless Airbnb starts paying us to help them grow. Watch this now so you’re not caught off guard. Want to get the summary of Airbnb's Latest Update? Just click the link to our Instagram below and send 'Update' https://ig.me/m/mike.sjogren?utm_source=Podcast&utm_medium=Captivate&utm_campaign=T014&utm_content=Update 00:00 – Bold Shift: Airbnb’s 2025 Release Redefines the Platform 01:30 – Major Update 1: Cleaning Services Now Offered to Guests 04:00 – Major Update 2: Handy Services and Maintenance on Demand 06:30 – Control at Risk: Services Can Be Scheduled Without Host Approval 08:45 – Host Autonomy Undermined: Who Has Access to Your Property? 10:30 – Guest Experience Prioritized: Host Voice Being Muted 12:00 – Airbnb’s Strategic Shift: From Booking Site to Service Ecosystem 13:30 – Host Action Plan: Communicate, Audit, and Prepare Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Ep 243 - From Zero to $1B: Hostaway CEO Marcus Rader on AI, Talent, and the Brutal Truth About Scaling 35:40
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Play Later Play Later Lists Like LikedIn this raw, no-fluff episode, Hostaway CEO Marcus Rader shares the hard-won lessons behind building a billion-dollar vacation rental software company, starting with zero industry experience. Marcus breaks down: Why most entrepreneurs aim too small and why it costs them everything The mental and physical toll of building at scale (including 7 years without a dentist visit) How he filters “good money” vs “bad money” when raising capital The future of short-term rentals in a regulated, AI-powered world Practical leadership advice for scaling teams without losing your mission Plus: his marathon training, travel hacks, and how to avoid becoming a micromanaged founder. Whether you’re a startup founder, STR operator, or tech junkie—this is a must-listen for anyone who wants to win big without burning out. Ready to scale? Tap into Marcus’s billion-dollar playbook now. 00:00 – Go Bigger: Why Playing Small Carries the Same Risk but Less Reward 00:39 – Craft Over Hype: The Power of Repetition and Mastery 02:04 – Be There: Why Leading Remotely Doesn’t Win Markets 03:45 – Market Leadership: How Hostaway Beat Older, Bigger Players 05:58 – Hiring Giants: From 50,000 Applicants to the Top 0.1% 08:59 – Cost of Ambition: Health, Relationships, and the Real Price of Building 12:29 – Go for Billionaire Moves: Why Medium Goals Aren’t Worth the Sacrifice 15:31 – Choosing Good Money: Partnering with Investors Who Let You Lead 17:23 – No Kitchen Rules: Keeping Creative Control While Scaling Up 20:27 – Invisible AI: How Hostaway Uses Tech to Deliver Unseen Excellence 23:00 – Review Intelligence: Turning Guest Feedback into Business Strategy 25:30 – Tool Advantage: Hostaway’s Marketplace as a Growth Engine 27:17 – Global Expansion: Owning New Markets One Continent at a Time 29:33 – Regulation Shakeout: Why Strong Rules Are Good for Professionals 32:50 – Reputation Reset: Cleaning Up the Industry with Standards That Matter Guest Bio: Marcus Räder is co-founder and CEO of Hostaway, the leading all-in-one vacation rental management software. Originally from Finland, Marcus has lived in many countries around the world including Sweden, Poland, and The Netherlands before settling in Canada. It was this passion for travel, real estate and his dedication to learning about the vacation rental ecosystem that enabled the creation of Hostaway. The company quickly grew thanks to the deep technological expertise of its founders, with over a decade of tech start-up success between them. Hostaway gives property managers all the tools needed to compete with hotels and other vacation rentals, including sales channel management, dynamic pricing and hospitality services. It now boasts preferred partnerships with Airbnb, Vrbo and Booking.com, in addition to a marketplace of over 100 integrated software partners. Guest Link: https://www.linkedin.com/in/marketingmarcus/ Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 EP 242 - How AI & Leadership Are Scaling the Best STR Businesses in 2025 37:55
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Play Later Play Later Lists Like LikedThis episode unpacks the real playbook behind scaling short-term rental businesses with AI, leadership, and culture. Straight from the STR Boardroom event in Salem, hosts Chris and E break down their biggest takeaways from Dr. Rachel Gainsbrugh’s AI workshop to the emotional breakthroughs in hot seats, to Mark from Minoan’s CEO mindset at 50+ employees. What you’ll learn: • The AI stacking method Rachel used to double her sales team’s close rate • The 5 levels of VA hiring, from cheap help to AI-powered specialists • Why great team members outgrow companies, and how to lead through it • The exact moment a founder must pivot from operator to people leader • How to use the 5 Dysfunctions of a Team framework to build culture that scales • Why emotional safety is the hidden growth lever most CEOs ignore • And how to actually implement event takeaways before you lose momentum This isn’t another tech tips episode. It’s a tactical and vulnerable deep dive into what it takes to scale, lead, and stay grounded in 2025. 00:00 – Building Confidence: Lessons from Struggle, Sales, and Self-Belief 04:00 – Rewiring Identity: From Overwhelm to Intention 08:00 – Leveraging Chaos: Why Adversity Becomes Your Superpower 12:00 – The Four Levels of Competence: From Unconscious to Mastery 16:00 – Winning in Business: Simplifying Systems, Offers, and Time 20:00 – $20K Days in 5 Hours: Prioritizing High-Leverage Work 24:00 – Clarity Is Power: Why Lack of Decision-Making Kills Momentum 28:00 – Excuse Audit: The Hidden Stories That Keep You Small 32:00 – Emotional Regulation: How to Respond Instead of React 36:00 – Final Challenge: Step Into Power and Choose a New Story Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Hiring a Virtual Assistant? Do NOT Skip This Step | The STR Scale Show with Mike Reilly | Ep 13 23:44
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Play Later Play Later Lists Like LikedMost people screw up VA hiring, not because they pick the wrong person… …but because they don’t have a system. In this training, Mike and Chris break down the 3 proven models for hiring virtual assistants. Agency, recruiter, and self-hire. Plus the crucial 4R framework you need before bringing anyone on. Whether you’ve got 5 properties or 100+, this is the training that saves you from wasted money, broken systems, and constant turnover. What you’ll learn: • The 3 types of VA hiring models (and when to use each) • The biggest reason your VA won’t work out (it’s not what you think) • How to build a talent pipeline that scales with your portfolio • When to hire for skills vs culture fit • Bonus: Where to find agency + recruiting referrals we actually trust _ Want to get the FREE VA Contract and 4R Doc ? Just click the link to our Instagram below and send 'Contract' https://ig.me/m/mike.sjogren?utm_source=Podcast&utm_medium=Captivate&utm_campaign=T013&utm_content=Contract 00:00 – Hiring Roadmap: Breaking Down the VA Models 02:00 – Agency Model Explained: Training Wheels for Scaling Leaders 05:00 – Recruiting Model: Upfront Investment, Long-Term Efficiency 08:30 – Self-Hiring Secrets: Full Control, High Risk, High Reward 11:00 – Referral Power: Leveraging A-Players to Source Talent 13:30 – Cultural Pitfalls: The Hidden Risk in Team Referrals 16:00 – Specialty Roles: Revenue Management vs. Marketing VAs 19:00 – Creating Execution Frameworks for Social & Brand Marketing 22:00 – Revenue Management Mastery: Metrics, Mindset, and Misconceptions 25:00 – Bonus Resource: Contract Templates & Legal Protections for VA Hiring Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Ep 241 - The 5 Mindset Shifts That Changed Our Lives (And Can Change Yours) 33:57
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Play Later Play Later Lists Like LikedMost people aren’t missing strategy. They’re missing decision. In this episode, Mike and Emanuele break down the 5 mindset philosophies that transformed their lives... ...from escaping burnout and W2 jobs to building multi-million-dollar businesses and raising families with time freedom. If you feel like you keep “trying” but never break through, this episode will call you out... ...and pull you forward. What you’ll learn: The most powerful reframe for taking back control of your life Why saying “I’ll try” guarantees failure How to train your decision-making muscle daily The “day one” philosophy that separates top performers from the rest A no-fluff breakdown of time vs. money thinking (and how to escape the trap) Ready to finally commit? This is your line in the sand. 00:00 - Uncovering Transformational Beliefs that Redefined Success 04:00 - Embracing Radical Ownership: Life Happens *For* You 09:35 - Unlocking Growth Through the Day One Philosophy 14:30 - The 4 Powerful Stages of Skill Development 18:20 - Tactical Time vs Money: Rewriting Productivity Rules 22:00 - Designing a $20K Month in 5 Hours: The Value-Driven Hustle 26:30 - Eliminating Excuses: Breakthrough Decisions that Shape Destiny 31:10 - The Critical Power of Fast Decision-Making 33:00 - Rethinking Reality: Story, Meaning & Inner Peace 35:00 - Final Challenge: Cut the Dirty Yes, Choose Powerfully Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 7 Things Killing Your STR Reviews (And How to Fix Them Today) | The STR Scale Show with Mike Reilly | Ep 12 21:54
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Play Later Play Later Lists Like LikedYour property is great. So why are guests still leaving 4 stars? In this episode, Mike breaks down the 7 most common mistakes that silently ruin guest experiences and the reviews that follow. These aren’t theories. They’re field-tested lessons from 1,200+ reviews, across 28 properties, and over 5 years of hosting. You’ll learn: Why nickel-and-diming your guests kills conversion The #1 amenity guests expect (but almost no one provides) How to stop losing stars from poor messaging and over-automation Why Photoshop and misleading listings backfire (fast) The deep clean schedule every top host follows How to protect margins while leveling up experience The review-killer most hosts don’t realize they’re doing If you’re stuck at 4.8 and can’t crack 4.95+, this is your fix. 05:00 – Algorithm Boost: How Amenities and Photography Drive Ranking 06:00 – Lightning Response: The Profit Power of Immediate Communication 08:00 – Misleading Listings: The Hidden Cost of Photoshop and Fluffed Locations 11:00 – Guest-Friendly Pricing: Stop Nickel-and-Diming for Add-Ons 13:00 – Annual Investment Rule: Keeping Properties Fresh and 5-Star Worthy 15:00 – The Upgrade Clause: Property Improvement Plans That Scale Value 17:00 – The Cleanliness Factor: Deep Cleaning Every Quarter Pays Dividends 19:00 – Messaging Mistakes: Why Over-Communication Kills Guest Experience 21:00 – Final Recap: 7 Things Hosts Do That Secretly Cost Them Reviews Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Ep 240 - New STR Data Revealed: What AirDNA Is Seeing (And What You Should Do Now) with Jamie Lane 45:36
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Play Later Play Later Lists Like LikedTHE STR GAME HAS CHANGED AND THE DATA PROVES IT. AirDNA’s Chief Economist Jamie Lane joins the show to break down what’s actually happening behind the scenes in the short-term rental market... ...and why most hosts are missing the shift. Inside this episode: The real story behind occupancy, rates, and guest demand in 2024 Why “big box” managers are losing properties fast The key numbers top investors are watching (and how to use them) How AirDNA’s new tools are reshaping STR deal analysis The warning signs for hosts scaling past 50 units and what breaks first Why small, well-managed portfolios are quietly outperforming everyone You’ll also hear how Jamie’s team is using AI and custom comps to bring never-before-seen clarity to STR investing... ...and what you can do to stay ahead. Listen now to future-proof your portfolio before the data leaves you behind. 03:30 – Supply Shock: Why New STR Listings Are Surging Nationwide 07:00 – Booking Behavior: How Travelers Are Changing Their Habits 10:00 – Revenue Realities: The Decline in ADR and Occupancy Rates 13:30 – Market Saturation: Top Cities Facing Over-Supply Pressures 17:00 – Strategic Advantage: How to Win in Competitive Markets 21:00 – Data-Backed Decisions: Using AirDNA to Stay Ahead 24:00 – The Investor Shift: From Arbitrage to Ownership Models 27:00 – Resilience & Risk: Preparing for Softening Demand Cycles 30:00 – Long-Term Outlook: What Smart Operators Are Doing Next Guest Bio: Jamie Lane is Vice President of Research for AirDNA, a short-term rental data & analytics company. He is responsible for data analysis, thought leadership, and leveraging advanced analytical techniques to provide new insights into short-term rental supply, demand, and pricing trends. He has been published in academic and professional journals and regularly speaks at lodging industry forums. Prior to AirDNA, Jamie spent 10 years as an economist at CBRE, leading research, forecasting and data intelligence teams to support client analysis. Mr. Lane is an active member of the National Association of Business Economists and the Atlanta Economics Club. Jamie holds a B.S. in Economics from the University of Georgia and an M.S. in Business Economics from Georgia State University. Guest Link: https://www.linkedin.com/in/jamiehlane Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Ep 239 - How Ashley Freeman Built a 105-Unit STR Business After Hitting Rock Bottom 29:36
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Play Later Play Later Lists Like LikedDIVORCED, BROKE… THEN SHE BUILT A 105-UNIT STR BUSINESS. Ashley Freeman wasn’t supposed to be here. Divorced, struggling to make ends meet as a tennis pro. She took a chance on Airbnb with her farmhouse. Now she manages over 105 units, leads a team of 25…… and lives a life most people only dream about. In this powerful episode, Ashley reveals: How a side hustle became a 7-figure business The mindset shifts that changed everything Why systems + a strong team scaled her from 4 to 100+ properties How she created a 5-star guest experience that owners can’t stop raving about The identity shift required to step into true leadership Success doesn’t happen overnight. It happens when you refuse to quit. Listen now and see how Ashley built an empire… …one step, one belief, and one property at a time. 03:30 – From Rock Bottom to Rising Entrepreneur: Ashley’s Journey 07:00 – Faith, Grit, and Overcoming Self-Doubt in Business 10:00 – Rebuilding Self-Image: How Belief Rewires Success 13:30 – Tactical Scaling: Systems, Team Building, and Leadership Lessons 17:00 – Secrets to Sustainable Growth: Mindset, Service, and Strategy 20:30 – Life by Design: Building Freedom Through STR Success 24:00 – Living the Dream: Redneck Ranch, Soccer Travels, and Family First Guest Bio: Ashley Freeman is a 7-figure short-term rental expert who transformed her life through the power of short-term rentals. Starting with just one property, she scaled her business to 105 properties in under three years, growing from less than $50,000 in her first year to $2 million annually by year three, with the support and mentorship of STR Secrets and Conway Consulting. Passionate about serving others, Ashley is dedicated to helping people find the same freedom and life-changing opportunities that the short-term rental business gave her. Guest Link: https://www.instagram.com/velvet_ditch_villas Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Airbnb’s New Off-Platform Policy: What Hosts Need to Know Before It’s Too Late | The STR Scale Show with Mike Reilly | Ep 11 47:41
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Play Later Play Later Lists Like LikedNEW AIRBNB POLICY JUST DROPPED...AND IT COULD KILL YOUR LISTING. If you collect emails, drop a guidebook link, or offer guests early check-in via Venmo… You might be in violation of Airbnb’s new policy. In this episode, Mike Reilly breaks down exactly what Airbnb’s new off-platform & fee transparency rules mean for STR hosts. And how to stay compliant without losing control of your business. You’ll learn: The exact actions Airbnb will now penalize (even by AI detection) Why asking for an email could get you flagged How to safely use guidebooks, QR codes, and text marketing The only way to charge guests for add-ons (without breaking policy) The smart way to collect damage waivers and manage taxes without risk If 80% of your bookings come from Airbnb, you can’t afford to get this wrong. 02:30 – Dangerous Moves: Why Secret Messaging Will Get You Flagged 05:00 – Booking Extensions & Repeat Guests: What’s Now Off-Limits 07:30 – Is Direct Booking Worth It? Margins vs Platform Protection 10:00 – Hostfully Links, Guidebooks & Legal Loopholes Explained 13:00 – Mandatory Disclosures: HOA Rules, Emails & County Compliance 15:00 – Fee Transparency: Avoiding Suspensions With Clean Listings 18:00 – Payment Violations: Why Airbnb Bans Zelle, Venmo & Side Deals 21:00 – Damage Waivers Over Deposits: How to Protect and Profit 24:00 – Airbnb AI Enforcement: Messaging Triggers and Flagging Risks 27:00 – Contact Info Restrictions: What You Can and Can’t Ask Guests 30:00 – SMS Tactics: Getting Verbal Consent and Staying Compliant 33:00 – Future-Proofing: Will Airbnb Eliminate Direct Contact? 36:00 – Review Removal Struggles: Why AI Appeals Are Failing Hosts 39:00 – Case Study: Retaliatory Reviews & the Fight for Fairness 42:00 – Platform Fatigue: Why Community Knowledge is Your Best Weapon Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Ep 238 - How Ron Curtis Built a 50-Unit STR Empire While Working Full-Time 36:51
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Play Later Play Later Lists Like LikedHE BUILT 50 STR UNITS AND STILL WORKS A 9–5. Ron Curtis didn’t quit his job. He just built a business so efficient that he didn’t have to. In this episode, Ron breaks down how he: Turned a $3,700 house hack into a 50-property portfolio Cleared over $10K in credit card debt and now manages $300K in available credit Uses his 9–5 income to fuel real estate moves without burnout Built systems, VAs, and SOPs to scale without stress Teaches financial literacy by living it, not just posting about it You’ll also learn: Why relationships > money in cohosting The mindset shift that tripled his capacity And how he helped one client buy a $1M building, just from Airbnb cash flow This episode is proof you don’t need to quit to win. 04:30 – Market Momentum: Flips, Deal Flow, and Fear-Based Opportunity 09:00 – Financial Literacy First: Foundational Principles for Entrepreneurs 13:30 – Zero to Fifty Listings: Scaling with Systems and Strategic Partnerships 18:00 – Designing Teams for Freedom: SOPs, VAs, and the Org Chart Blueprint 22:30 – The Mindset Shift: Working On the Business, Not In It 27:00 – Simplify to Scale: Letting Go of the Noise and Focusing on ROI 31:30 – Buying Back Time: Vertical Integration and Efficiency Hacks 36:00 – Real Client Wins: How STR Cashflow Changed Lives and Bought Freedom 41:00 – House Hacking & Books That Sparked a Million-Dollar Portfolio Guest Bio: Ron Curtis is a native Washingtonian and the founder of a short-term and mid-term rental management business based in the Washington, DC area. Ron's journey into short-term rentals started with house hacking—he leveraged first-time homebuyer programs to purchase his first home, a turnkey $423,000 property, for just $3,700 out of pocket. He converted his basement into a studio efficiency and listed it on Airbnb. As Ron traveled, he realized his basement was consistently booked and covering his mortgage. That’s when he fell in love with the concept of Paycations—earning passive income while exploring the world. He built an automated, scalable business model that allows him to manage rentals from anywhere with just WiFi and a reliable cleaning team. Over the last 3.5 years, he has organically grown from managing one property to 50—all while working a full-time 9–5 government job in DC. Ron loves to share his insights on scaling a short-term rental business, automation strategies, and how others can achieve financial freedom through short-term rentals. Guest Link: www.instagram.com/wavy_stay Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 The Hidden ROI in Your Airbnb...No One’s Talking About This | The STR Scale Show with Mike Reilly | Ep 10 22:01
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Play Later Play Later Lists Like LikedNOTHING’S PENCILING? THE PROBLEM ISN’T THE MARKET. Everyone’s complaining about deals not working. But here’s the truth... ...it’s not the market; it’s your property. In this episode, we break down: Why most STRs fail to hit pro forma in today’s market How one $700K Pinehurst property generated $45K in bookings in 5 weeks What amenities are actually driving bookings in top markets How to design listings that feel different (and rank higher) Simple ROI math for cold plunges, saunas, and garage conversions You’ll also learn how Airbnb is shifting toward experiential stays. And how to make sure your listing stands out in a sea of sameness. Don’t wait for the perfect deal. Create it...with the right design and data. 04:00 – Targeting Travel Avatars: Niche Down to Maximize Bookings 06:00 – Real Case Study: How a $700K Property Secured a Celebrity Booking 08:00 – Pre-Launch Tactics That Drove $12K in Bookings Without Photos 10:00 – Benchmarking & Amenity Differentiation in Saturated Markets 12:00 – ROI on Amenities: Saunas, Cold Plunges & Game Rooms 14:00 – Pinehurst Playbook: Amenity Investments That Drive ADR Growth 16:00 – Tailoring Amenities to Market: Golfers, Families & Regional Travel Types 18:00 – Algorithm Hacks & Listing Design That Trigger Emotion and Visibility Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Ep 237 - He Bought 39 Units...Then Faced a Breakdown 46:57
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Play Later Play Later Lists Like LikedHE BUILT THE DREAM AND ALMOST LOST HIMSELF IN IT. Emanuele Pani went from mopping floors and fixing leaks…to owning nearly every unit in his building. But success wasn’t what he expected. In this episode, you’ll hear: How he bought 39 out of 40 units using seller financing & hustle What happened when COVID hit, no grace period, no backup plan The creative deals that made it all possible (and profitable) Why burnout and identity loss followed after the win How he rebuilt his purpose with long-term hospitality and legacy in mind This isn’t a how-to. It’s a how-he-did-it. From broke to burned out and back to intentional growth. 04:30 – From Cleaning Units to Closing Deals: The Hustle Years Begin 09:00 – Bold First Move: Buying 12 Apartments with No Credit 13:30 – Managing Chaos: Mortgages, Maintenance, and Mentality 18:00 – Refinancing & Reinvesting: How One Refi Fueled the Next Level 22:30 – Rising Too Fast: Distractions, Syndications, and Burnout 27:00 – The Redemption Plan: 18-Unit Acquisition Through Sheer Will 31:30 – Pandemic Pivot: Surviving COVID with Mid-Term Mastery 36:00 – The Final Two: Closing the Hardest Sales with Strategic Leverage 41:00 – Full Circle Wealth: STR Structure, Community, and Long-Term Vision Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 The Future of STR: Why Luxury Wins & The Middle Gets Crushed | The STR Scale Show with Mike Reilly | Ep 09 34:52
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Play Later Play Later Lists Like LikedYOUR STR STRATEGY MIGHT BE DEAD—TIME TO ADAPT. In this episode, Tyler Coon and Mike Reilly dive into what’s really happening across the short-term rental market in 2024... ...and where the smart money is moving. You’ll learn: Why low-end properties are disappearing (and what replaces them) How investors are multiplying profits through equity exits What upgrades are actually producing 50%+ cash-on-cash returns The biggest mistake STR hosts make with property design and amenities Why boutique cohosts and local managers are beating big-box operators The STR industry is consolidating, and only the best will survive. 05:30 – Luxury Dominance: The Future of Short-Term Rentals 08:30 – STR Consolidation: Why Only the Top 10% Will Thrive 11:00 – Strategic Renovation: High ROI From Over-Investing in Design 13:30 – Sleeping 30: Big Groups, Bigger Opportunity 16:00 – Building a Moat: Unique Amenities That Lock In Demand 18:30 – Recession-Proof Strategy: Why Luxury Still Wins in Downturns 20:30 – Equity Moves: Sell or Reinvest for Maximum Return 23:30 – Portfolio Power: Scaling with High-Performing Assets Get FREE Access to our Community and Weekly Trainings: group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Ep 236 - Why Hustling Won’t Make You Rich. Do this First with Adam Avenus 43:45
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Play Later Play Later Lists Like LikedYOU’RE DOING EVERYTHING RIGHT… BUT STILL NOT WINNING? It’s not your strategy. It’s not your effort. It’s your identity. In this episode, mindset coach Adam reveals how shifting his subconscious beliefs helped him triple his income in just 8 months……without changing his work ethic. You’ll learn: • Why you attract what you feel, not what you say you want • How to rewire limiting beliefs using emotional repetition • Why most goals fail without identity alignment • The daily 30-minute practice that transforms your vibration • Why real estate, business, or coaching success starts in the mind Hard work isn’t enough. Change your inner world ……and watch your outer world follow. 04:00 – Breaking Point: Transformational Moments that Spark Change 08:00 – Identity Shift: Reprogramming Your Self-Image for Success 12:00 – Unshakable Ownership: Facing Hard Truths to Reclaim Power 16:00 – Debunking Limiting Beliefs: Where They Come From & How to Break Free 20:00 – Emotionalization Mastery: Embodying Beliefs That Attract Results 24:00 – Regulate to Rewire: The Role of Nervous System in Manifestation 28:00 – Vibrational Alignment: How Feelings Shape Reality 32:00 – Real-World Manifestation: From Vision to Deal in 3 Days 36:00 – Integration & Flow: Anchoring the Inner Work into Real-Life Wins Guest Bio: Adam Avenus is a mindset and manifestation coach who has spent the last 8 years learning about neuroscience, quantum physics, spirituality and the psychology behind the production of extraordinary results. He found this work first through meeting a coach while he was selling Real Estate, and she helped him triple his income in 8 months. After experiencing what he thought was ‘success’ selling real estate, he started building a company in the software space, came and worked at STR Secrets, and built a small management company, all before going all in on his coaching business. When Adam first found his work, he made $4,000/month and was depressed. Now, he has made over $100,000 last month and have never felt more free or peace in his life. Webinar Link: https://go.avenusconsulting.com/quantumleapmasterclass Get FREE Access to our Community and Weekly Trainings: https://group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 The Hidden Math That’s Quietly Draining STR Profits | The STR Scale Show with Mike Reilly | Ep 08 31:49
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Play Later Play Later Lists Like LikedMost hosts don’t realize they’re sitting on dead equity. In this episode, Mike reveals how he sold a 4-unit for $530K and turned one cash-flowing asset into two. Increasing his annual income by $20K and doubling his return on equity to 42%. You’ll learn how to: • Know when it’s smarter to sell or refinance • Use a simple formula to spot dead money in your portfolio • Turn today’s high interest rates into tomorrow’s buying advantage • Upgrade your investor pitch if you’re a property manager or cohost This is not theory. This is how smart investors build wealth when others freeze. Don’t let rising rates or inflated prices scare you. Use math, not emotion. 03:15 - Interest Rates & Market Dynamics: What’s Really Driving Real Estate Trends 06:38 - Capitalizing on a Potential Market Rebound 08:56 - The Power of Strategic Home Design and Amenities 12:10 - Creative Investing: How to Make High-Priced Homes Pencil Out 15:42 - Personal Property Case Study: Real Numbers, Real Lessons 19:05 - Debt-to-Income Mastery: Unlock Your True Buying Power 24:00 - Cash-Out Refinance: A Wealth-Building Strategy Explained 28:17 - The True Cost of Holding Equity with Low Returns 31:30 - Sell vs. Refinance: Which Path Builds More Wealth? 36:05 - 1031 Exchanges & Strategic Redeployment of Equity 38:40 - Enhancing Returns with Furnishing, Tech & Experience Design 41:25 - Real Estate as an Experiential Platform: Be First in Your Market 44:00 - Simple Math vs. Complex Emotions: Making Rational Investment Decisions 46:45 - Coaching Investors: Ask the Right Questions to Guide Strategy 49:00 - Build Your 5-Year Vision: Align Your Real Estate with Life Goals Get FREE Access to our Community and Weekly Trainings: group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Ep 235 - She Failed Fast—Then Built an STR Empire with Jodie Odin 37:10
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Play Later Play Later Lists Like LikedHER FIRST STR FAILED—HERE’S HOW SHE BOUNCED BACK. Jodie Odlin’s first short-term rental was a total mess. Guest issues, mistakes, zero systems. Most people would’ve quit. She didn’t. Now she runs a growing, profitable STR business with multiple listings and a rock-solid operation. In this episode, Jodie reveals: • What went wrong with her first property...and how she fixed it • The mindset shift that helped her push through the pain • Systems she uses to scale without burnout • How she handled bad reviews, tough guests, and surprise expenses. • Strategies to maximize revenue & run lean operations If you’re in the struggle phase, this is the roadmap out. 02:15 - Experience Over Property: Why Guests Choose You 07:40 - Set Expectations: Preparing Guests for a Perfect Stay 12:55 - Beyond Checkout: Creating a Lasting Guest Impression 17:30 - Guest-First Mindset: The Key to Hospitality Success 22:10 - Pushing the Limits: Redefining Short-Term Rental Excellence Guest Bio: Jodie Odlin is the founder of Hospitable Hosts, a globally recognized movement dedicated to elevating hospitality standards in the short-term rental (STR) and vacation rental industry. This initiative was born when hosts from around the world came together in a collaborative, multi-authored book, sharing their insights, experiences, and passion for creating exceptional guest experiences. Through Hospitable Hosts, Jodie has built a community-driven platform that champions excellence, education, and innovation in the STR space. Her work empowers hosts, property managers, and industry professionals to adopt best practices, embrace responsible hosting, and enhance guest satisfaction—ensuring that STR businesses thrive while upholding the highest hospitality standards. With a deep-rooted commitment to bridging the gap between traditional hospitality and modern vacation rental experiences, Jodie continues to inspire and educate hosts worldwide. Her leadership within Hospitable Hosts has sparked a global conversation about ethical, guest-centric hosting, creating a ripple effect of positive change across the industry. Jodie Odlin’s mission remains clear: to shape a more hospitable world, one stay at a time. Guest Link: http://www.instagram.com/hospitablehosts Get FREE Access to our Community and Weekly Trainings: group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 How to Cash In on a Recession with STRs | The STR Scale Show with Mike Reilly | Ep 07 23:08
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Play Later Play Later Lists Like LikedLAUNCH EARLY. EARN MORE. DOMINATE STRS IN A DOWN MARKET. Most hosts wait too long to list their property. Losing the prime booking window and leaving thousands on the table. In this episode, we break down: How one STR booked $18,000 before the remodel was done Why booking windows matter—and how to win them The Pre-Stay Checklist that guarantees 5-star reviews How economic downturns = once-in-a-decade STR opportunities Why boutique STR operators are set to dominate as big players collapse Bear markets don’t break businesses…they build millionaires. Now is the time to pre-launch, optimize, and invest smart. 00:00 - Understanding Market Volatility in STR Investing 02:30 - Economic Trends Impacting Short-Term Rentals 05:15 - How Interest Rates Shape STR Profitability 08:40 - Inflation, Tariffs, and Their Effect on Real Estate 12:10 - Strategic Investing During Economic Uncertainty 16:30 - Recession-Proofing Your STR Business 20:00 - Leveraging Financial Cycles for Wealth Creation 24:15 - Building a Sustainable STR Portfolio in Any Market 28:45 - How Government Policies Affect STR Hosts 33:20 - Future-Proofing Your Real Estate Investments 38:10 - The Power of Data-Driven Decision Making 42:30 - Final Advice: Staying Ahead in an Unpredictable Market Get FREE Access to our Community and Weekly Trainings: group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Ep 234 - How Jeremy Werden Built a 7-Figure Cohosting Business from Scratch! 45:20
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Play Later Play Later Lists Like LikedFROM BROKE TO STR SUCCESS...HOW HE BUILT A 7-FIGURE BUSINESS! Jeremy Werden never planned on becoming a short-term rental investor. After losing his private equity job due to COVID, he had no choice. His first move? Boat rentals inspired by the Ozark TV show. His real breakthrough? Accidentally discovering cohosting and STR investing. Now, he runs a 7-figure STR business. Owns multiple properties, and built BNB Calc, the must-have deal analysis tool for Airbnb investors. In this episode, Jeremy reveals: ●︎ How he scaled from boat rentals to Airbnb empire ●︎ The 3 business levels that take you from $10K to $100K/month ●︎ How to grow a cohosting business WITHOUT owning property ●︎ Why automation & hiring a team are the keys to STR success ●︎ How he convinced banks to fund his first STR deals (even with no credit history) 04:20 - Mastering Market Trends: Staying Ahead in STR Investments 09:33 - Scaling Smart: Creative Funding and Bank Strategies 10:18 - BNB Calc: The Revolutionary Tool for Investors 14:50 - From Solo Hustle to Scalable Business: Growth Stages 15:21 - Winning Clients: The Art of Persuasive Pitching 19:13 - Optimizing Operations: Streamlining Management for Profit 23:46 - Exceeding Expectations: Raising the Bar in STR Hospitality 25:38 - Process Over People: Fixing Systems for Success 31:53 - Leveraging Media: The Power of Podcasts for STR Growth 35:01 - Property Selection Secrets: Finding the Right Fit 38:13 - Untapped Markets: Atlantic Beach Investment Potential Guest Bio: Jeremy Werden is the co-founder of BNBCalc, host of the short-term rental pros podcast, and 7-figure short-term rental co-host and investor. Guest Link: https://www.instagram.com/jeremywerden Get FREE Access to our Community and Weekly Trainings: group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 The Pre-Stay Checklist That Guarantees 5-Star Reviews! | The STR Scale Show with Mike Reilly | Ep 06 17:00
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Play Later Play Later Lists Like Liked5-STAR REVIEWS DON’T HAPPEN BY ACCIDENT...HERE’S THE SECRET! Most Airbnb hosts wait until it’s too late to fix problems. Leading to bad reviews, lost revenue, and angry guests. What if you could eliminate guest complaints BEFORE they happen? In this episode, we break down: ●︎ The EXACT Pre-Stay Checklist that guarantees 5-star reviews ●︎ Why most hosts don’t inspect their properties—and why that’s killing their ratings ●︎ How to create a guest experience that WOWs from check-in to checkout ●︎ The secret to spotting & fixing issues before your guests arrive ●︎ Why small details = more repeat bookings and higher profits Want to run a STR business that guests rave about? This checklist is non-negotiable. 02:30 - Using AirDNA to Accurately Analyze STR Deals 05:15 - Avoiding Pricing Mistakes That Kill Your Margins 07:50 - The Power of Pre-Launching Listings for Maximum Bookings 10:00 - The Strategy That Landed a $9,600 Booking Before Going Live 12:15 - Why Professional Photos Aren’t Always Necessary at Launch 14:30 - The Key to Standing Out in a Highly Competitive STR Market 16:45 - Solving the 90-Day Restriction Problem on New Listings 18:20 - The Power of Mood Boards to Secure Bookings Without Final Designs 20:00 - Building a STR Brand That Instantly Attracts Guests 22:30 - Creating an Unforgettable First Impression for Your Guests 25:45 - Implementing a Rock-Solid Pre-Stay Inspection Process 28:15 - The Game-Changing Checklist for Flawless STR Operations 30:10 - Why Pre-Staying at Your Own Property is the Ultimate Quality Control 33:00 - Final Advice: How to Set Your STR Business Up for Long-Term Success Get FREE Access to our Community and Weekly Trainings: group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Ep 233 - STR Investing in 2025: What Smart Investors Are Doing Differently! with Avery Carl 38:22
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Play Later Play Later Lists Like LikedHIGH RATES, TOUGH MARKET. WHY SMART STR INVESTORS ARE STILL BUYING! Most people think high interest rates and a slow market mean it’s a bad time to invest in short-term rentals. But what if that’s exactly why now is the BEST time to buy? In this episode, Avery Carl breaks down: ●︎ Why 2023-2024 is tougher than 2008 for real estate—but still full of opportunity ●︎ How experienced investors are closing deals while everyone else hesitates ●︎ The biggest mistake new investors make when looking at STR properties ●︎ Why overpriced listings sit for months...and how to negotiate massive discounts ●︎ The future of STRs, market regulations, amenities, and the best locations to buy The best deals don’t go to those who wait. They go to those who know how to play the game. 07:15 - Guest Introduction: Avery Carl, STR Investment Expert 09:40 - Market Cycles: Why Timing and Strategy Matter 12:50 - The Hidden Costs of Over-Themed STRs 15:45 - How to Win in Today’s High-Interest Market 18:30 - Avoiding the Biggest Mistakes When Pricing STRs 22:10 - Leveraging Data to Find Undervalued Properties 25:55 - STR vs. Long-Term Rentals: Knowing What Works 30:20 - The Future of STR Investing: Where the Market is Headed 34:15 - Final Advice: Making Smart Moves in Any Market Guest Bio: Avery Carl is the author of “Short Term Rental, Long Term Wealth,” host of “The Short Term Show” podcast, CEO of The Short Term Shop, and real estate investor with 189 doors. Guest Link: https://www.instagram.com/theshorttermshop/ Get FREE Access to our Community and Weekly Trainings: group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 How to Pre-Launch Your Airbnb & Get Bookings Before You’re Ready! | The STR Scale Show with Mike Reilly | Ep 05 21:08
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Play Later Play Later Lists Like LikedAIRBNB LISTING NOT READY? GET BOOKINGS ANYWAY! Most hosts wait too long before listing their property—losing out on valuable early bookings. What if you could start earning before your Airbnb is even ready? In this episode, we reveal: ●︎ The 3-step pre-launch strategy to secure bookings ASAP ●︎ Why you DON’T need professional photos to go live ●︎ How to use “Pre-Launch Rates” to fill your calendar early ●︎ Why Airbnb’s algorithm rewards early bookings & reviews ●︎ How to time your launch to hit peak booking windows Think you have to wait until your property is perfect? Think again. 01:04 - Setting Clear Monthly Revenue Goals for STR Success 02:30 - Using Data-Driven Pricing to Hit Your Income Targets 04:15 - The Power of Pre-Launch Marketing for STRs 06:00 - Picking the Right Go-Live Date for Maximum Demand 08:20 - Soft Launch Strategies to Secure 5-Star Reviews Early 10:45 - Leveraging Booking Windows to Fill Your Calendar 12:30 - Creating a Standout Airbnb Listing Without Pro Photos 14:05 - Using Mood Boards to Grab Attention and Drive Clicks 16:20 - Writing High-Converting Marketing Copy for Your Listing 18:00 - Strategic Pricing Tactics to Rank Higher on Airbnb 20:15 - The Secret to Getting Your First Bookings Fast 22:30 - How to Use Friends and Family to Boost Your Listing’s Performance 25:00 - Why Boutique STR Management Is the Future of Hosting 27:40 - Mastering Revenue Management for Long-Term Profitability 30:10 - Final Advice: Take Action and Optimize for Success Get FREE Access to our Community and Weekly Trainings: group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Ep 232 - 7 Proven Ways to Find Co-Hosting Deals & Scale FAST! 39:14
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Play Later Play Later Lists Like LikedSTOP RENTING. START CO-HOSTING. HERE’S HOW!” Most people think rental arbitrage is the only way to get into short-term rentals—but they’re dead wrong. Co-hosting is more profitable, lower risk, and scales faster than traditional STR models. But how do you find properties? In this episode, we reveal: ●︎ 7 battle-tested ways to find co-hosting deals FAST ●︎ How to earn 20-25% commission on STRs (without owning them!) ●︎ The UI Method—how to steal underperforming Airbnb listings ●︎ How to partner with realtors, landlords, and property managers for leads ●︎ Why most hosts struggle with sales—and how to fix it Cohosting is the STR goldmine no one is talking about—until now. Listen now and start building your empire! 02:53 - The Smarter Alternative to Arbitrage 05:02 - Boosting Profit Margins with Expert Property Management 09:55 - Leveraging Real Estate Agents for Steady Leads 15:00 - Building a Bulletproof Client Acquisition System 23:51 - The Hidden Key to 5-Star Reviews and Maximized Revenue 36:51 - Mastering Sales Calls for Explosive Growth 37:47 - The Ultimate Mindset Shift for Long-Term Success Get FREE Access to our Community and Weekly Trainings: group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Ep 231 - He Quit His 6-Figure Job & Built a 37-Property STR Empire! with Mark Palmiere 37:22
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Play Later Play Later Lists Like LikedHE LOST EVERYTHING… THEN BUILT A 37-STR EMPIRE!” Most people dream of quitting their soul-sucking 9-5. Mark Palmiere actually did it. From medical sales to short-term rental freedom—but it wasn’t easy. He lost 5 deals immediately after quitting his job. Faced financial uncertainty, and had to rebuild from scratch. Now? He runs 37 high-revenue properties and is scaling to 60+ units. Inside this episode, Mark reveals: • Why most STR hosts fail—and how he pivoted from rental arbitrage •The Underserved Investor (UI) method that doubled revenue from $90K to $212K • How he chooses only high-end, well-maintained properties • His exact strategy to scale STR operations with a lean team • Why quitting his 6-figure job was the BEST decision he ever made Thinking about leaving your job for STRs? Don’t do it until you hear this. Listen now and steal the blueprint! 01:00 - Mastering Client Acquisition: The UI Method Explained 03:53 - Guest Introduction: Industry Leader Mike Riley 07:26 - From Arbitrage to Ownership: The Big Shift 10:40 - Scaling Smart: How to Grow Without Overextending 15:38 - The Game-Changing UI Strategy That Landed 17+ Properties 22:58 - Building a Rockstar Team for Operational Freedom 30:45 - The Art of Closing: Mastering High-Impact Sales Calls 33:36 - Diagnosing Listings: The Brutally Honest Approach 34:31 - Locking in Deals: The Follow-Up Formula That Works 36:52 - The Mindset Shift That Separates Amateurs from Experts 39:45 - Key Takeaways: Scaling, Sales, and Strategic Growth Guest Bio: Mark Palmiere owns an STR management company in San Diego, CA with 37 properties. Guest Link: https://www.instagram.com/mark.palmiere/reels/ Get FREE Access to our Community and Weekly Trainings: group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 The Right Way to Analyze Co-Hosting Deals and Maximize STR Profits | The STR Scale Show w/ Mike Reilly | Ep 04 38:02
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Play Later Play Later Lists Like LikedCo-Hosting Deals? Most People Get This Wrong! Most STR hosts jump into co-hosting deals blindly—and lose money before they even start. In this episode, we break down: • How to choose the right clients & properties (and avoid nightmare owners) • The exact deal analysis framework that guarantees profitability • How to set up a scalable co-hosting business model • Why your STR niche & branding matter more than you think • How to use real data (not guesswork) to analyze deals The difference between profitable STR businesses and failing ones? The right deals, the right pricing, and the right structure. Listen now and build a STR business that prints money—not problems. Join Our Facebook Community where we have live trainings every Wednesday: group.strsecrets.com 03:16 – Qualifying Clients and Building Rapport 06:07 – Effective Discovery and Diagnosis 09:33 – Understanding Client Goals and Pain Points 12:20 – Solution-Oriented Questions and Presentations 15:12 – Evaluating Client Readiness and Urgency 18:45 – Setting Clear Expectations with Clients 22:10 – Common Mistakes in Sales Calls & How to Avoid Them 26:30 – Handling Objections and Overcoming Resistance 30:55 – Building Long-Term Client Relationships 35:20 – The Role of Pricing & Negotiation in Sales 39:45 – Closing Strategies for High-Conversion Sales…
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Short Term Rental Secrets Podcast
1 Ep 230 - How He Built a $200M STR Empire from His Apartment with Pierre-Camille's Playbook 53:21
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Play Later Play Later Lists Like LikedHe started with an idea in his apartment—and built a $200M STR empire. In this episode, Pierre-Camille Hamana, CEO of Hospitable, reveals the untold secrets behind scaling one of the biggest names in short-term rentals. Hosted by Emanuele Pani and Mike Reilly, this is more than just another STR success story—it’s a blueprint for game-changing growth. Here's what you'll learn: - Most hosts settle for 5 stars. Here’s why that’s a failure.. - The mindset shift that turns 5-star reviews into 7-star experiences. - How Hospitable scales with host feedback—this strategy made them $200M. - The future of STR tech & direct bookings—what’s coming next. - Why loyalty to the problem (not the solution) leads to unstoppable growth Think you’re doing everything right? You’re probably missing the secret that made Pierre-Camille’s empire possible. It's time to build a business guests never forget. 01:10 - Guest Introduction: Pierre-Camille Hamana, CEO of Hospitable 02:30 - How Hospitable Grew Into a $200M Company 05:00 - Delivering a 7-Star Guest Experience 07:45 - Scaling a Tech Company with Customer Feedback 10:30 - Building a Fully Remote, High-Performance Team 13:15 - Why Hospitable Prioritizes the Problem Over the Product 16:40 - Mastering Direct Bookings with Fraud Protection 19:55 - Making STR Operations Seamless Through Automation 23:10 - The Future of STR Technology and Marketplaces 26:35 - Raising Capital from Users Instead of Investors 29:50 - Long-Term Vision: Scaling Hospitality with Purpose 32:20 - Final Advice: Staying True to Your Mission and Vision Guest Bio: Pierre-Camille Hamana is the founder and CEO of the vacation rental management platform Hospitable. With a software engineering and business management background, Pierre-Camille has dedicated his career to transforming the STR industry - specifically self-managers - through innovative technology solutions. Pierre started Hospitable to rent out his spare bedroom in Brussels in 2016. The company has since grown to help thousands of hosts run their vacation rentals, automating nearly 27 million reservations to date and 16 million messages annually on behalf of hosts. Guest Link: pc@hospitable.com Get FREE Access to our Community and Weekly Trainings: group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 Ep 229 - He Quit Google to Build a 5- Million STR Empire, Here's How 38:51
38:51 Play Later Play Later Lists Like Liked38:51
Play Later Play Later Lists Like LikedThey told him to play it safe. Instead, Mike Reilly left a dream job at Google to build 29 short-term rentals and a $5M business exit plan. Most STR hosts fail. Why? It’s NOT the market. It’s NOT bad properties. It’s what’s happening in their head. In this episode, Mike reveals: The mindset traps killing your STR growth The sales psychology behind a $5M exit The hidden framework to scale 29 properties FAST Why most STR hosts struggle—and how to avoid it 04:10 - Scaling to 29 Properties with a Clear Vision 06:00 - Mastering the Art of Finding Underperforming Listings 08:45 - Building a High-Performing STR Business Model 10:30 - The Power of Daily Habits and Mindset Shifts 13:00 - Leveraging Virtual Assistants for STR Automation 15:40 - Leadership and Growth: Running a STR Coaching Empire 18:10 - The Blueprint for a $5M Business Exit Strategy 20:25 - Structuring Your STR Business for Maximum Valuation 23:15 - Key Metrics That Attract High-Value Buyers 26:50 - The Role of Systems in Scaling Profitably 29:30 - The Future of STRs: Trends and Opportunities 32:00 - Final Advice: Dream Big, Take Action, Achieve Freedom Get FREE Access to our Community and Weekly Trainings: group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 How this W2 Worker Went From 0-80 Airbnb Properties and Became a CEO | The STR Scale Show w/ Mike Reilly | Ep 03 23:34
23:34 Play Later Play Later Lists Like Liked23:34
Play Later Play Later Lists Like LikedEver wondered how to go from 0 to 80 Airbnb properties and build a thriving short-term rental business? In this video, we break down the inspiring journey of a former W2 worker who transitioned from a 9-to-5 job to becoming a CEO in the Airbnb cohosting and property management space. If you’re an Airbnb cohost, host, or investor looking to scale your business and achieve financial freedom, this video is packed with valuable insights! Learn how to secure cohosting contracts, manage multiple properties efficiently, and turn Airbnb into a full-time business. We’ll cover the key strategies that helped this entrepreneur escape the corporate grind and build a highly profitable short-term rental empire. If you’re looking for a way to quit your 9-to-5 job, create passive income, or scale your Airbnb management business, this video is a must-watch. Whether you’re just starting in real estate investing or already hosting on Airbnb, these strategies will help you grow faster. What’s your Airbnb growth goal? Drop your thoughts in the comments! Don’t forget to like, subscribe, and hit the bell for more Airbnb cohosting tips, real estate investing strategies, and passive income ideas! #AirbnbCohosting #AirbnbHosting #RealEstateInvesting #ShortTerm Join Our Facebook Community where we have live trainings every Wednesday: https://www.facebook.com/share/jKKgdDt62P7Kj52t/?mibextid=CTbP7E%3Futm_source%3DIG-Bio&utm_medium=strsecretsy 00:00 Elevating Leadership Standards 02:54 The Importance of Partnerships 05:50 Building a Strong Team Culture 09:13 Implementing KPIs for Growth 11:57 Effective Meeting Structures 18:07 One-on-One Engagements…
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Short Term Rental Secrets Podcast
1 Ep 228 -Transitioning from STRs to Hotels with Mike Sjogren and Shawn Moore 39:24
39:24 Play Later Play Later Lists Like Liked39:24
Play Later Play Later Lists Like LikedReady to scale beyond short-term rentals? Mike Sjogren and Shawn Moore reveal the step-by-step process of transitioning from STRs to boutique hotels. Discover key strategies for funding, operations, and long-term success in the hospitality industry. Don’t miss this game-changing episode! 01:26 - From Corporate Job to Real Estate Investor 03:29 - The Breaking Point That Led to Financial Freedom 05:03 - First STR Deal: Taking a Risk That Paid Off 07:57 - Rental Arbitrage vs. Owning: Choosing the Right Path 10:09 - Scaling STRs with Smart Systems and Automation 13:23 - Overcoming Challenges in a Competitive Market 16:00 - The Power of Virtual Assistants in STR Management 19:48 - Turning Co-Hosting Into a Profitable Business Model 22:33 - Mastering Guest Experience for Higher Ratings 26:15 - Building a Long-Term Vision for STR Growth 29:25 - Leveraging Partnerships for Real Estate Success 32:10 - Transitioning from STRs to Boutique Hotels 35:53 - The Importance of Finding the Right Mentors 38:31 - Avoiding Costly Mistakes When Buying STRs 42:00 - The Future of STRs: Where the Market Is Headed 45:10 - Final Advice: Think Bigger, Take Action, Succeed Shawn Moore's Bio: From reading real estate books at the public library to cashing his first wholesale check right out of college, Shawn has always been interested in finding the best opportunities in real estate. His desire to learn and achieve the best led him to seek great coaching from mentors and to be a good student. In his 22 years in the industry, Shawn has flipped homes, built a portfolio of long term rentals, attained land development deals, sold high-end luxury resort properties, and now leads the #1 short term rental education company and mastermind group in the world. Vacation Rental Revolution: https://www.youtube.com/@VodysseyShawnMoore Get FREE Access to our Community and Weekly Trainings : group.strsecrets.com…
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Short Term Rental Secrets Podcast
1 How I Quit Google: 4 Money Hacks to Escape the 9-to-5 with Airbnb | The STR Scale Show with Mike Reilly | Ep02 32:00
32:00 Play Later Play Later Lists Like Liked32:00
Play Later Play Later Lists Like LikedEver dreamed of quitting your 9-to-5 job and achieving financial freedom? In this video, Mike Reilly shares how he quit his job at Google and built a thriving business with Airbnb. Discover 4 powerful money hacks that helped me escape the corporate grind and create a lifestyle of flexibility, income, and independence. Whether you’re an Airbnb cohost, host, or real estate investor, this video is packed with actionable tips to help you start or grow your short-term rental business. From mastering Airbnb cohosting to leveraging smart property management strategies, I’ll show you how to turn short-term rentals into a profitable income stream. These money hacks are designed for anyone looking for a career alternative, a side hustle, or a way to scale their Airbnb business to the next level. Learn how to acquire more properties, secure cohosting contracts, and maximize profits while working fewer hours. If you’re ready to ditch the 9-to-5 grind and build a business on your terms, this video is for you. What’s your ultimate goal with Airbnb? Share in the comments below! Don’t forget to like, subscribe, and hit the bell for more Airbnb tips, cohosting strategies, and real estate investing insights. Join Our Facebook Community where we have live trainings every Wednesday: https://www.facebook.com/share/jKKgdDt62P7Kj52t/?mibextid=CTbP7E%3Futm_source%3DIG-Bio&utm_medium=strsecretsy 00:00 Leaving the W-2: A Leap of Faith 02:51 Understanding Your Freedom Number 05:46 Health Insurance: Navigating the Transition 11:58 Investing Your 401k: Making Smart Moves 14:46 Conventional Lending: What You Need to Know 21:49 Budgeting and Taxes: Planning for Success 25:11 Communication and Goal Setting with Your Partner 29:58 Overcoming Fear and Anxiety in Entrepreneurship #AirbnbCohosting #AirbnbHosting #RealEstateInvesting #ShortTermRentals #FinancialFreedom #Quit9to5 #AirbnbBusiness #PassiveIncome #PropertyManagement #AirbnbTips…
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Short Term Rental Secrets Podcast
1 Ep 227 - Sales and Leadership Lessons From a $100 Million Entrepreneur with Kim Fitzpatrick 43:34
43:34 Play Later Play Later Lists Like Liked43:34
Play Later Play Later Lists Like LikedStruggling to close more deals and grow your business? In this episode, sales expert Kim Fitzpatrick reveals powerful strategies to master sales psychology, build trust, and create an emotional connection that drives conversions. Learn how to overcome objections, craft a personal brand that sells, and unlock unstoppable growth. Tune in now and transform your sales game! 03:00 - Elevating Your Business Through Sales Mastery 05:30 - Breaking Limiting Beliefs Around Selling 07:45 - The Emotional Connection That Drives Sales 10:10 - Storytelling as a Game-Changer in Sales 12:20 - Overcoming Fear and Objections with Confidence 14:50 - Servant Leadership: Selling Through Impact 17:05 - The Role of Mindset in Achieving Sales Success 19:40 - The Science Behind Why People Buy 22:10 - How to Build Trust and Authority Instantly 25:30 - Scaling Revenue by Mastering Sales Psychology 28:15 - Transforming Conversations into Long-Term Clients 30:45 - The Biggest Mistakes Entrepreneurs Make in Sales 33:00 - Building a Personal Brand That Sells Itself 36:20 - The Key to Creating a Magnetic Sales Presence 39:00 - Using Social Media to Strengthen Sales Strategies 41:35 - High-Performance Habits for Sales and Leadership 44:00 - Final Advice: Becoming a Sales-Driven Leader Guest Bio: Kim Fitzpatrick is an Executive Business, Life + Leadership Coach who aims at maximizing the potential in everyone whose path she crosses. Kim is truly and uniquely one of a kind and her energy is infectious and comes straight from the heart. She has co-founded and built multiple-figure businesses in the online leadership coaching realm, retail, and direct sales space. Her organization was responsible for tens of millions of dollars in retail and digital wellness sales and she and her husband Jamie made history in their affiliated companies in levels of success. She has personally helped multiple women in business scale to multiple six-figure businesses and beyond. Kim is the CEO and Founder of Legacy By Kim, as well as the creator of the “Awaken Her Clarity Mastermind, The Executive Council a deep dive for business entrepreneurs and their ultimate growth, as well as subsequent courses. She also authored her morning habits and routine heart map and Journal “Be Her Now” which has been the backbone of her successful morning and life routine. She is also the Co-Host of the Podcast “Fitzlife Unfiltered” and has keynoted as well as spoken across the world on stages and at conferences to tens of thousands of people sharing her unique energy and knowledge. Guest Link: www.instagram.com/kim_m_fitzpatrick Get FREE Access to our Community and Weekly Trainings: group.strsecrets.com…
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