Artwork

Content provided by Elena Ciccotelli. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elena Ciccotelli or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Ep. 162: The One Where We Talk About Legacy and Electric G-Wagons (with Grené Baranco)

25:04
 
Share
 

Manage episode 471898554 series 3423375
Content provided by Elena Ciccotelli. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elena Ciccotelli or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Grené Baranco, EVP of Mercedes-Benz of Buckhead, a family-owned dealership in Atlanta, shares the history of her family’s automotive business and her store's shift to EVs. Starting in 1978, the company evolved from handling various car brands (including Pontiac) to becoming a successful Mercedes-Benz dealership. Grené discusses the shift toward EVs, explaining Mercedes-Benz’s strategic approach to introducing EVs and the encouraging customer response, with 15% of their new car sales now electric. She highlights the benefits of leasing EVs to keep pace with fast-evolving technology and shares her positive experience driving one. Grené also emphasizes the role of dealerships in supporting EV adoption by developing charging infrastructure, often allowing non-customers to use their stations. We also talked about the all new electric G-Wagon, (which has me smitten)! It's got a classic G-Wagon design while transitioning to electric power.

______________________________

Downshift YouTube Channel credit: https://www.youtube.com/watch?v=v_fJ4V1N0Zc

_______________________________

Wanna be a guest on the show? Email [email protected]

_______________________________

Connect with Elena:

https://evs4everyone.com/

https://www.linkedin.com/in/elenaciccotelli/

Let's talk on X:

https://twitter.com/EVs_forEveryone

Are you connected with the show on LinkedIn?

https://www.linkedin.com/company/the-evs-for-everyone-podcast/

________________________

  continue reading

187 episodes

Artwork
iconShare
 
Manage episode 471898554 series 3423375
Content provided by Elena Ciccotelli. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elena Ciccotelli or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Grené Baranco, EVP of Mercedes-Benz of Buckhead, a family-owned dealership in Atlanta, shares the history of her family’s automotive business and her store's shift to EVs. Starting in 1978, the company evolved from handling various car brands (including Pontiac) to becoming a successful Mercedes-Benz dealership. Grené discusses the shift toward EVs, explaining Mercedes-Benz’s strategic approach to introducing EVs and the encouraging customer response, with 15% of their new car sales now electric. She highlights the benefits of leasing EVs to keep pace with fast-evolving technology and shares her positive experience driving one. Grené also emphasizes the role of dealerships in supporting EV adoption by developing charging infrastructure, often allowing non-customers to use their stations. We also talked about the all new electric G-Wagon, (which has me smitten)! It's got a classic G-Wagon design while transitioning to electric power.

______________________________

Downshift YouTube Channel credit: https://www.youtube.com/watch?v=v_fJ4V1N0Zc

_______________________________

Wanna be a guest on the show? Email [email protected]

_______________________________

Connect with Elena:

https://evs4everyone.com/

https://www.linkedin.com/in/elenaciccotelli/

Let's talk on X:

https://twitter.com/EVs_forEveryone

Are you connected with the show on LinkedIn?

https://www.linkedin.com/company/the-evs-for-everyone-podcast/

________________________

  continue reading

187 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide

Listen to this show while you explore
Play