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GSP #54: Book Club - Special Guest Justin Wertz - Unlocking Creativity Chapter 5 - Part 1
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Getcha Some Productions Podcast Episode 54
Buy the Book Club Featured Book here: Unlocking Creativity by Michael Beinhorn https://amzn.to/3B9f458
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A podcast covering all things related to music production: from the first note to the last fan and everything in between. We create music and inspire others to do the same. Every episode is a live business meeting between me and Dan (me and Keith) as we build this media empire right before your very eyes/ears.
In this episode we discuss:
Book Club Episode with Justin Wertz.
We are discussing Unlocking Creativity by Michael Beinhorn. Chapter 5, the first 10 pages. It’s a long chapter. Pages 51 through 59.
First, check out Justin’s businesses below:
https://www.dirtydudeapothecary.com
Justing starts off with a bit of an introduction to the book. We discuss how the book is really meant as a guide for producers in dealing with artists. Even though that is the primary focus, it can also be used to deal with your fellow artists in addition to giving you tools for self-reflection.
It has so many tools to help you relate to others on an artistic level. It’s a book about humans.
Being an artist is not a job, it’s a calling. This is something we have discussed on many occasions.
Bruce Lee came up.
The artists function is not just to create but to be a model of creativity.
This is what keeps cultures alive.
Michael Jordan came up.
The artist can be a martyr…should be prepared to be a martyr.
The artist is the beacon. The artist does not know what is ahead because art is exploratory. There’s no light until the artist goes in. The artist is the beacon. The artist brings the light.
What is talent? We discuss this. Talent could just be a will or fire or vision. Luck, talent, drive, motivation, spark of inspiration, right place/right time.
How many non-self-aware, drug-addicted, emotional wrecks have created masterpieces?
We then talk about flipping between logical/cerebral and intuitive in the creative process.
Episode ends with my song Quarantine.
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