Mastering Startup Communication: Public Speaking Tips for Founders with Chris Sterbenc

Speak In Flow

In episode 88 of the Speak In Flow podcast, Chris Sterbenc, a seasoned startup consultant and fractional Chief Revenue Officer (CRO), shares 35 years of experience working in startups with Melinda. Chris is all about making sure that communication is on point in startups. He helps founders polish their messaging, perfect their investor pitches, and scale their leadership roles.

Tech startups are usually run by computer geniuses, and while this genius doesn't always transfer to their communication or leadership abilities, Chris and Melinda are here to help! They'll discuss how founders can transition from founder-led operations to scalable enterprises while mastering communication with investors, clients, and their teams.

In This Episode, You Will Learn:

The Role of Communication in Startup Success

Starting something new is exciting and challenging. One of the main challenges a startup has to overcome is finding its voice, from developing leadership communication skills to applying precise messaging for prospects and investors.

Mastering Investor Pitches

Chris shares the key to perfect pitching: understanding your audience, whether it's investors, customers, or industry thought leaders. Once you do, create compelling pitch decks with clear visuals and concise messaging.

Practicing for Communication Excellence

There are many useful tips you can use to polish your speech, but repetition and constructive feedback are crucial to improving public speaking.

Navigating Startup Accelerators

Chris shares some real-life examples of turning subpar pitch decks into competition-winning presentations and highlights the benefits of accelerators in connecting startups with funding, mentorship, and corporate partners.

Memorable Quotes:

"If you can't nail that pitch, you won’t get funding, and the business may never get off the ground."

"Develop your team in a way that complements your skills and fills the gaps you don’t have."

“Just go out and be fearless around it. Give it your best shot and get the feedback, tweak it to do it again. ”

Connect with Chris Sterbenc

LinkedIn Profile: https://www.linkedin.com/in/chrissterbencsalesleadercro/

About the Guest:

Chris Sterbenc is a sales leader with over three decades of experience helping tech startups grow, scale, and succeed. From developing go-to-market strategies to building high-performing sales teams, Chris has been a driving force behind several companies that have gone public or been acquired like Infrascale or FreedomVoice. Today, he shares his expertise as a fractional CRO, guiding early-stage startups to find their footing and thrive.

Fun-facts:

• Chris is a golf fanatic who loves traveling to play at new courses.
• He’s a big foodie and can always find the best local brews and bites wherever he goes.
• Whether it’s sports, beer, or startups, Chris is all about embracing the experience!

About Melinda:

Melinda Lee is a Presentation Skills Expert, Speaking Coach, and nationally renowned Motivational Speaker. She holds an M.A. in Organizational Psychology, is an Insights Practitioner, and is a Certified Professional in Talent Development as well as Certified in Conflict Resolution. For over a decade, Melinda has researched and studied the state of “flow” and used it as a proven technique to help corporate leaders and business owners amplify their voices, access flow, and present their mission in a more powerful way to achieve results.

She has been the TEDx Berkeley Speaker Coach and has worked with hundreds of executives and teams from Facebook, Google, Microsoft, Caltrans, Bay Area Rapid Transit System, and more. Currently, she lives in San Francisco, California, and is breaking the ancestral lineage of silence.

Website: https://speakinflow.com/

Facebook: https://m.facebook.com/speakinflow

Instagram: https://instagram.com/speakinflow

LinkedIn: https://www.linkedin.com/in/mpowerall

Thanks for listening!

Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

Do you have some feedback or questions about this episode? Leave a comment in the section below!

Subscribe to the podcast

If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe in your favorite podcast app.

Leave us an Apple Podcast review.

Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.