))
Interview with Drew Giovannoli of Bazaarvoice on the latest in e-commerce personalization
Manage episode 448871513 series 3507255
Content provided by Darius and Darius Vasefi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Darius and Darius Vasefi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this interview at the Shoptalk 2018 conference in Las Vegas I spoke with Drew Giovannoli, product marketing manager at Bazaarvoice. To understand the latest consumer needs and expectations when it comes to e-commerce personalization Bazaarvoice recently partnered with ResearchNow to survey more than 1,000 consumers in the United States to learn what consumers were experiencing across five key industries — Apparel, Health and Beauty, Sporting Goods and Equipment, Home Improvement, and Auto Parts and Accessories. We discuss the different aspects of how personalization is views in 2018 and what tools and services Bazaarvoice is working on.
177 episodes
Share
