Training vs. Coaching: Why Your Team Needs Both

The Intentional Agribusiness Leader Podcast

There’s a lot of confusion in today’s work world about the difference between training and coaching—and why they’re not interchangeable. In this powerful episode, Christine Jewell (Co-Founder & Faith-Based Executive Coach) and Jon Anderson (Head Success Coach at The Momentum Company) break down what sets these two approaches apart—and why the most effective leaders use both.

Whether you’re building out internal systems, managing a high-performing team, or wondering why your investment in people isn’t sticking, this episode offers clarity, structure, and a real-world perspective. Expect bold truth, actionable insights, and some unforgettable analogies (including horses, cold calls, and hiring gone wrong).

Key Takeaways:

🧠 Training Transfers Information. Coaching Personalizes It.

Training sets the foundation with knowledge and frameworks. Coaching meets people where they are, helping them apply what they’ve learned through personalized support.

🧰 Your People Might Not Lack Discipline—They Might Lack Tools.

If people are underperforming, start by asking: is this a training problem (they need tools and process)? Or a coaching problem (they need mindset support and accountability)?

📊 Structure + Relationship = Results

Effective training provides consistency and scale. Coaching creates emotional safety, builds ownership, and drives meaningful, lasting transformation.

🔺 Offsite Events = Breakthroughs

Changing environments shifts energy and thinking. Offsite facilitated trainings create space for vulnerability, connection, and accelerated learning.

🚦 Know the Signs: Wise, Foolish, or Toxic?

Leaders must discern who is coachable, who needs more structure, and who is simply not aligned. Wise people crave feedback. Fools need repetition. Toxic people? Remove them quickly.

👥 The New Economy Is Built on Relationships

Information is everywhere. But people? They're the multiplier. In a world of AI and automation, real connection and development are the new currency.

Notable Quotes:

“Training builds the system. Coaching builds the people who run the system.” – Christine Jewell

“You can read every leadership book out there—but when the pressure's on, that’s when coaching matters most.” – Jon Anderson

“Don’t confuse availability of tools with ability to apply them. Coaching fills that gap.” – Christine Jewell

“Leaders think they don’t have time to coach. But the truth is—they can’t afford not to.” – Jon Anderson

“You might be talking to a fool when what they actually need is more structure, not strategy.” – Christine Jewell

Red Flags You Might Need Training:

• High employee turnover with no clear onboarding process
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• Repeating yourself constantly around basic expectations
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• Staff confusion around what’s expected or how to execute
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• SOPs are missing, inconsistent, or unclear
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Red Flags You Might Need Coaching:

• Your team has the tools—but not the drive
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• People struggle to take ownership or make decisions
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• Emotions, fear, or drama are blocking performance
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• You keep having the same tough conversation… again
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📣 Upcoming Opportunity:

Join us for the Thriving Leader Event in August!

This two-day offsite experience is designed to align, activate, and elevate leaders and teams. Space is limited—reserve your seats early.

👉 More info + registration: www.themomentumcompany.com/thrivingleader2025

"Relationships are the new economy. In a world full of information and automation, your greatest competitive advantage will always be your people."