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76 - From Spam Filters to Sales: Revolutionizing Outreach with AI with Sherlock's Mike Cofone
Manage episode 465270691 series 3545912
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Your host, Thomas Watkins, talks with the Co-Founder of Sherlock, Mike Cofone. Mike shares his career journey from aspiring Olympian to data-driven sales expert. Mike covers challenges in email deliverability, transitioning to alternative communication methods, and leveraging AI in sales.
Mike emphasizes the importance of direct outreach, gathering customer feedback, and integrating sales, marketing, and product teams. He advocates for a balanced approach combining technology with human interaction to enhance sales strategies and drive revenue growth.
Learn more about Mike's work HERE.
Connect with Mike on LinkedIn HERE.
Think you'd be a great guest on the show? Apply HERE.
Learn more about Thomas's work at 3Leaf HERE.
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