Level Up Your Recruiting Game: With Entrepreneur and Professional Athlete Nick Weinacker

Entrepreneurial Elevation

In this episode, we dive into the art of recruiting in business and how shifting your mindset can make all the difference. What if, instead of feeling like you're convincing people, you embraced the idea that people love to be recruited?!

We discuss the energy you bring, how to unroll others with confidence, the power of recruiting up, and the impact of a meaningful conversation (six step conversation tool). Plus, we cover the importance of following up, following through, and keeping your word -key traits of master recruiters. Whether you're new or experienced, this episode will help you level up your recruiting game.

Nick Weinacker was a professional wakeboarder for 12 years, and the Pro Wakeboard Tour Announcer for 16 years. He is the husband to Hall of Famer Sonja Scheffler - Pro Wakeboarder. He is a proud Ninja Warrior dad of Bray and Zozo. As well as a seasoned and serial entrepreneur his entire life!

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The Entrepreneurial Elevation Podcast and content posted by Kelley Beveridge is presented solely for general informational, educational, and entertainment purposes. The use of information on this podcast or materials linked from this podcast or website is at the user's own risk. It is not intended as a substitute for the advice of a physician, professional coach, psychotherapist, or other qualified professional, diagnosis, or treatment. Users should not disregard or delay in obtaining medical advice for any medical or mental health condition they may have and should seek the assistance of their healthcare professionals for any such conditions.

Transcript

[00:00:00] Nick shares how sometimes not winning can be the fuel for success. He explains why recruiting is not about convincing, but rather making others feel wanted, valued, and desired—because people love to be recruited.

[00:01:28] Kelley introduces Nick Weinacker, a former professional wakeboarder, Pro Wakeboard Tour Announcer, and serial entrepreneur. Nick is also a dedicated family man and a successful network marketer who has built businesses in multiple industries.

[00:03:14] Nick reflects on his journey from professional wakeboarding to direct sales and business ownership. He shares how his background in competitive sports and personal branding prepared him for the world of business and recruitment.

[00:07:06] Nick recalls the moment his career changed, when the economy collapsed in 2008, and he lost all his sponsorships. He quickly realized that he needed to reinvent himself and took his first step into network marketing and entrepreneurship.

[00:10:57] Nick explains that people love to be recruited when it's done from a place of enrollment rather than manipulation. He defines enrollment as helping people do what they want to do for their reasons, rather than convincing them to do something for your own benefit.

[00:17:12] Kelley and Nick discuss the Six-Step Communication Framework, a powerful method for building trust, asking the right questions, and leading conversations effectively. Nick shares why being a good listener is the secret to successful recruiting.

[00:26:00] Nick talks about how follow-up and follow-through are crucial in recruitment. He shares research that shows most decisions are made after 8-12 exposures, yet 94% of salespeople quit after the third follow-up, missing out on real opportunities.

[00:35:31] Nick discusses the importance of recruiting up—surrounding yourself with higher-level individuals who challenge and inspire you. He emphasizes that you attract what you become, so personal growth is key to attracting quality recruits.

[00:44:00] He explains why confidence in recruiting comes from experience, and how success in business is about forward motion towards your goals, not just results. He stresses the need for visualization, belief, and taking action before success becomes tangible.

[00:55:00] Nick’s final advice: Write down your prospect list intuitively, block time to connect with people, and refine your story. Recruitment isn’t just about making sales—it’s about building relationships and finding people who truly align with your vision.