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AAR President: Knowing the people behind the creds - Lisa Colantuono
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Today’s guest is Lisa Colantuono, President of search consultancy, AAR Partners. With decades of experience and zero time for fluff, Lisa lays bare what agency searches should really be about - forging proper partnerships, not playing matchmaker.
Building on themes of trust and transparency, Lisa shares horror stories as well as best practice - including how new-business is never a numbers game, what great pitches look like, and why IRL counsel and feedback is so essential.
She also unpacks what the smartest agencies do differently - from demonstrating their expertise, to how they show up with real authenticity.
HIGHLIGHTS:
[02:17] What search consultants really do
[08:49] Protecting both agencies and clients
[11:05] The critical elements of a pitch
[14:23] How to kill off spec work
[18:25] Saying no more than yes
[23:55] Fear makes agencies play small
[29:40] Beware the industry of rookies
[36:56] Better consultants mean better matches
MORE ABOUT LISA:
Linkedin: linkedin.com/in/lisa-colantuono-aar
Website: aarpartners.com
MENTIONED IN THE EPISODE:
AAR IRL: linkedin.com/posts/lisa-colantuono-aar_aarirl
HOST SOCIALS:
Linkedin: linkedin.com/in/robinbonn
Twitter: twitter.com/robonn
MORE ABOUT CO:DEFINERY:
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