Alice Mushrooms
Manage episode 476114888 series 3558049
Alice is spreading the power of functional mushrooms in the most delightful ways possible with decadent chocolate supplements for sleep, energy and focus that have the wellness world by storm. Founders Lindsay and Charlotte met in 2020 and bonded over their shared passion for food as medicine. Lindsay, a former pharmaceutical executive, and Charlotte, a media expert and food scholar, were tired of a supplement world dominated by pills, bitter tinctures, unnatural gummies, and clumpy powders. That’s when Lindsay decided to create a product she would want to use every day and started formulating alice in her kitchen in Venice Beach. The two then teamed up to create the perfect blend of medicinal + culinary delights in each bite of alice. On this episode, Lindsay and Charlotte bring us behind the scenes!
Inside the episodeLindsay’s founder story from pharmaceutical executive to functional mushroom founder
Alice’s brand story of developing chocolate supplements for sleep, energy and focus
Strategy to stand out and brand partnerships
Advice for an emerging brand founder starting a brand from their kitchen
140 episodes