Lead Generation That Works — 10 Smart Strategies for Real Estate Success

Unstoppable Real Estate Agents

Are you frustrated with spending time and money on lead generation strategies that just don’t deliver? You’re not alone—and the good news is, there’s a better way.

In this episode of the Unstoppable Real Estate Agents Podcast, we dive into 10 impactful, budget-conscious lead generation strategies designed to produce real results without draining your resources.

You’ll learn how to shift your focus from outdated or overpriced methods to fresh, community-focused tactics that connect you with the right people in meaningful ways. Whether you're just starting out or ready to refine your current system, these tips will help you build a stronger, more sustainable lead pipeline.

Here’s a sneak peek at what Kim covers in this episode:

1. Refocus Your Marketing Budget Learn how to audit your current spend and reallocate funds to strategies that actually pay off.
2. Start Close to Home Target your own neighborhood with direct mail campaigns that speak to both buyers and sellers.
3. Become the Local Expert Extend your reach with farming strategies that build your reputation as the go-to agent in the area.
4. Reconnect with Past Clients Keep those valuable relationships warm with regular communication and meaningful outreach.
5. Create a Past Client Plan Implement a system that includes calls, newsletters, celebration messages, and thoughtful touches.
6. Build Local Business Partnerships Collaborate with professionals in your area to create a steady referral pipeline.
7. Show Up on Social Media Share relevant content, engage with your audience, and drive traffic to your site in an authentic way.
8. Be Active in Your Community Join and support local organizations to naturally grow your network.
9. Use Cold Calling—With Value Offer helpful resources like seasonal checklists when making calls to start genuine conversations.
10. Door Knock with a Purpose Go beyond the pitch—offer useful info while introducing yourself to potential clients.

Resources & Links:

The Ulitmate Expired Listing System

https://www.kimhughes.com/the-ultimate-expired-listing-system/

Seller Postcard Campaign

https://www.kimhughes.com/seller-postcard-campaign/

Buyer Postcard Campaign

https://www.kimhughes.com/buyer-postcard-campaign/

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📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Dos’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/ 

Visit my website for more FREE Templates: https://www.kimhughes.com/resources/free-downloads/ 

Get ready to become insanely organized with the 90 Day Real Estate Planner for you - https://www.kimhughes.com/90-day-real-estate-planner/ 

Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com 

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🎧 Podcast Show Notes: https://www.kimhughes.com/podcast/lead-generation-that-works-10-smart-strategies-for-real-estate-success/

📕 Read the Blog: https://www.kimhughes.com/lead-generation-that-works-10-smart-strategies-for-real-estate-success/

📽️Watch the Video: https://www.youtube.com/watch?v=muoDcy5BpQU

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At Kim Hughes & Company we offer you the tools you need to take your business to the next level….. http://www.TheUltimateExpiredListingSystem.com http://www.TheRealEstateAssistantPlaybook.com

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Visit My StanStore for Products to help you improve your business and Life. https://stan.store/kimhughes

Checkout my Amazon Store for all your business supplies and client gifts and maybe pick up something for yourself.  😊   https://www.amazon.com/shop/kimhughes  _____________________________________________________________________

Let’s Connect:

Facebook Page: https://www.facebook.com/KimHughesRealEstateVirtualAssistant Instagram: https://www.instagram.com/kim_hughes_real_estate_va/  LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/  Pinterest: https://www.pinterest.com/kim_hughes/ 

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