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How to use LinkedIn to build a powerful small business with Karen Tisdell
Manage episode 471028192 series 3568042
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LinkedIn is my primary platform for my business. It's where I share my ideas, connect with amazing people around the world and build my positioning. Many of my clients are successfully using it to build their businesses too.
With that said, I understand social media isn’t easy. There are so many do’s and don'ts out there, it can be hard to know how to use it in a way that’s truly effective.
So, I wanted to bring in a powerhouse in the LinkedIn community, Karen Tisdell, to help guide us in how to utilise LinkedIn to our best advantage. With a presence on LinkedIn dating back to 2005, Karen has transformed the way businesses, both large and small, approach their LinkedIn strategies. She's been a pivotal part of my own LinkedIn journey, offering insights that have elevated both my business and personal brand.
In this episode, Karen generously shares her best tips for truly making an impact on LinkedIn, which include creating genuine connections and showcasing our expertise to potential clients in a way that draws them in.
I challenge you to have a go at implementing at least one of these strategies, and really begin harnessing LinkedIn's power to build a thriving small business network. Remember, it's not just about having a presence; it's about crafting a strategic approach that elevates your brand and maximises your potential.
Key Takeaways:
- LinkedIn as a superior platform for building business relationships
- Craft your LinkedIn profile as your digital handshake
- Build meaningful connections through personalised messages
- Post with purpose: it’s all about quality over quantity
- The best way to create engagement on your LinkedIn content
Submit your Question: Spotify - click the button below. All other platforms - send me a DM on Instagram or email: [email protected]
Connect with Karen:
LinkedIn: https://www.linkedin.com/in/karentisdell
Website: https://karentisdell.com/
Connect with Janine:
Website | Instagram | LinkedIn | YouTube
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