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Blis President Alex Boras on AI Media Planning

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Manage episode 497374245 series 3576892
Content provided by Joe Zappa & Eric Franchi, Joe Zappa, and Eric Franchi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Zappa & Eric Franchi, Joe Zappa, and Eric Franchi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Blis President Alex Boras joins the pod to do a live demo of Blis AI, the location-based DSP's new AI media planning and audience building tool. Alex walks Eric Franchi and Joe Zappa through the tool, showing how audience building has changed with AI from a manual, step-by-step process into a synthetic, highly customized, streamlined exchange between planner and machine.

  continue reading

64 episodes

Artwork
iconShare
 
Manage episode 497374245 series 3576892
Content provided by Joe Zappa & Eric Franchi, Joe Zappa, and Eric Franchi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Zappa & Eric Franchi, Joe Zappa, and Eric Franchi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Blis President Alex Boras joins the pod to do a live demo of Blis AI, the location-based DSP's new AI media planning and audience building tool. Alex walks Eric Franchi and Joe Zappa through the tool, showing how audience building has changed with AI from a manual, step-by-step process into a synthetic, highly customized, streamlined exchange between planner and machine.

  continue reading

64 episodes

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