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How AI Disruption Will Affect Advertising Jobs and Romanticizing the Open Web

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Manage episode 489464082 series 3576892
Content provided by Joe Zappa & Eric Franchi, Joe Zappa, and Eric Franchi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Zappa & Eric Franchi, Joe Zappa, and Eric Franchi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

First, Eric shares a prediction from Anthropic's CEO on AI-fueled labor disruption and examines how that will affect jobs in advertising, media, and adtech. Then, Joe shares his critique of romanticizing the open web and clarifies three things adtech companies should be thinking about when considering the future of the open web: what consumers want, what advertisers want, and websites vs CTV, audio, and DOOH.

  continue reading

55 episodes

Artwork
iconShare
 
Manage episode 489464082 series 3576892
Content provided by Joe Zappa & Eric Franchi, Joe Zappa, and Eric Franchi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Zappa & Eric Franchi, Joe Zappa, and Eric Franchi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

First, Eric shares a prediction from Anthropic's CEO on AI-fueled labor disruption and examines how that will affect jobs in advertising, media, and adtech. Then, Joe shares his critique of romanticizing the open web and clarifies three things adtech companies should be thinking about when considering the future of the open web: what consumers want, what advertisers want, and websites vs CTV, audio, and DOOH.

  continue reading

55 episodes

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