Ep.33 Holly Scott | Developing an Interior Design Business

My Local Marketer Podcast

In this episode, Holly Scott, an award-winning interior designer, shares her journey from window dressing at iconic London department stores to building her own successful interior design business, Holly Scott Interior Design.

Holly discusses how her passion for creativity and a desire to help others led her to pursue interior design. She shares valuable insights on building a successful interior design business, including overcoming imposter syndrome, developing a unique selling point, and effective marketing strategies.

Holly emphasises the importance of creating "happy homes" that reflect the client's personality and lifestyle, focusing on creating spaces that are both functional and aesthetically pleasing. She also discusses the importance of continuous learning and staying inspired while maintaining a focus on personal style and client preferences.

This episode provides valuable advice for aspiring interior designers, other business owners, and offers practical tips for anyone looking to create a more beautiful and fulfilling home environment.

TIMECODES

00:00 Introduction

00:25 Greeting

01:00 Introduction to Holly and Holly Scott Interior Design

02:04 Holly’s background

05:27 What led Holly to interior design

08:16 What advice would Holly give her younger self?

09:25 How Holly makes herself stand out

12:15 Challenges Holly has faced

14:21 Keeping up to date with the field

15:44 Holly’s marketing approach

17:46 How Holly got on Marlow FM

18:52 Holly’s approach to social media

20:33 Holly’s goals for 2025

21:40 Holly’s tips for people looking to design their home

23:04 Final thoughts