))
Ep.51 Dave Jenkins | Cryptic DJ: The Creation of a Daily Music Quiz App
Manage episode 491048996 series 3584941
Content provided by Maria Lloyd. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Maria Lloyd or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
This episode features Dave Jenkins, the founder of Cryptic DJ. Discover how Dave transitioned from his e-commerce ventures to pursue a passion project that's now captivating a growing audience. Learn the strategic decisions behind Cryptic DJ's design, including how it draws inspiration from the viral success of games like Wordle to create a simple, universally engaging daily challenge accessible right in your browser.
Dave shares the fascinating journey of bringing Cryptic DJ to life, from initial airport napkin sketches to navigating the complexities of securing legal music licenses. Explore the ongoing dedication required to curate fresh, high-quality content daily and ensure seamless play across all devices. Jenkins also reveals his unique approach to promotion, blending community engagement through social media and live events with strategic media mentions that have led to significant user surges. Finally, get a glimpse into his "build it and they will come" philosophy for monetisation, focusing on audience growth as the foundation for future opportunities.
TIME CODES
00:00 Greeting
00:18 Introduction to Dave Jenkins
00:52 Dave’s approach to business
02:17 What is Cryptic DJ?
03:21 The ingredients for creating a popular game like Wordle
04:54 How Dave created his game and the technical side
08:25 The platform used to develop his game
09:28 The research done to create the game
11:46 Challenges in developing the game
13:54 Promoting the game
16:40 Monetising games
21:01 Final thoughts
51 episodes
Share
