#23 - Investing Toolkit - Market Capitalization

Her Money Revolution

Market capitalization—commonly referred to as market cap—is one of the most important metrics for evaluating a company’s size, growth potential, and risk level. But what does it really mean, and how can investors use it to build a strong, diversified portfolio?

In this episode of Her Money Revolution, Angela Brooks CFP® continues the Investing Toolkit series with a clear and practical breakdown of market cap. From large-cap industry leaders to small and micro-cap companies with high-growth potential, Angela explains how market cap plays a critical role in investment decision-making.

You'll learn how to assess different market cap categories, the risks and rewards of each, and why market cap is about more than just a company’s stock price. Whether you're a seasoned investor or just starting out, this episode will give you the insights you need to make more informed investment choices.

Episode Highlights:

• Market cap explained: Definition, calculation, and why it matters in investing.
• Large, mid, small, and micro-cap stocks: How company size impacts growth and risk.
• Investment strategy: How to use market cap to diversify and strengthen your portfolio.
• Common misconceptions: Why stock price alone does not determine a company’s true value.
• Risk management: Balancing stability with growth potential through market cap allocation.

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