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S2 EP21 - Turn Your Marketing Into Money

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Manage episode 483120690 series 3590874
Content provided by Niki Hutchison. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Niki Hutchison or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of 'From Overlooked to Fully Booked', I tackle the common frustration I hear from so many of you: "I'm posting consistently, I'm showing up on all the right platforms, so why am I not making sales?"

This disconnect between marketing effort and actual revenue is something I've helped hundreds of business owners overcome. The truth is, creating content for the sake of content isn't enough. There's a world of difference between content that engages and content that actually generates leads and sales.

I share my proven four-step system for turning marketing into money:

  • Visibility - Getting in front of the right people by understanding what your audience needs
  • Lead generation - Strategic placement of your content where your ideal clients will find it
  • Sales conversion - Taking radical responsibility for your sales actions
  • Impact and income - The natural result of consistently implementing the first three steps

Throughout the entire process, your messaging is the critical element that ties everything together. I'll discuss exactly what you need to say at each stage to guide potential clients toward working with you.

By the end of this episode, you'll have a clear roadmap for creating marketing that transforms passive viewers into enthusiastic prospects and paying clients. The best part? You can start implementing this system immediately, regardless of how busy your schedule is.

Want my help to do all of this?

You need to join my programme. Impact & Income. Doors close on Monday. Check it out HERE.

Need help with your marketing? Try these resources


Are we connected on socials yet? LinkedIn and Instagram are my favourites, come and say hi over there!

  continue reading

34 episodes

Artwork
iconShare
 
Manage episode 483120690 series 3590874
Content provided by Niki Hutchison. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Niki Hutchison or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of 'From Overlooked to Fully Booked', I tackle the common frustration I hear from so many of you: "I'm posting consistently, I'm showing up on all the right platforms, so why am I not making sales?"

This disconnect between marketing effort and actual revenue is something I've helped hundreds of business owners overcome. The truth is, creating content for the sake of content isn't enough. There's a world of difference between content that engages and content that actually generates leads and sales.

I share my proven four-step system for turning marketing into money:

  • Visibility - Getting in front of the right people by understanding what your audience needs
  • Lead generation - Strategic placement of your content where your ideal clients will find it
  • Sales conversion - Taking radical responsibility for your sales actions
  • Impact and income - The natural result of consistently implementing the first three steps

Throughout the entire process, your messaging is the critical element that ties everything together. I'll discuss exactly what you need to say at each stage to guide potential clients toward working with you.

By the end of this episode, you'll have a clear roadmap for creating marketing that transforms passive viewers into enthusiastic prospects and paying clients. The best part? You can start implementing this system immediately, regardless of how busy your schedule is.

Want my help to do all of this?

You need to join my programme. Impact & Income. Doors close on Monday. Check it out HERE.

Need help with your marketing? Try these resources


Are we connected on socials yet? LinkedIn and Instagram are my favourites, come and say hi over there!

  continue reading

34 episodes

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