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Member Questions Answered - "How do I overcome niche paralysis?"
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In this episode of Scaling Wellness, I address a common challenge faced by wellness experts: choosing the right niche for your digital course!
Key Takeaways
- Niching is crucial for online business success, especially when targeting a broader audience
- Specificity in your target market helps create more resonant and effective marketing
- Choosing a niche is not a permanent decision, but a strategic test
- The importance of understanding specific pain points for your ideal client
- How broad offerings can actually reduce your appeal to potential customers
Resources Mentioned
- Digital Course Creator Waiting List https://www.carolinecopp.co.uk/DCCwaitlist
- Instagram: https://www.instagram.com/carolinecopp/ for further questions and support
Quote of the Episode
"Your niche isn't a tattoo. It isn't something that you're stuck with forever... Your niche will absolutely evolve as you do."
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