Lessons about cringe and discomfort from a chat with a friend

Building your Brand

Have you ever felt like there's a bit of a blockage between what you're doing now and where you want to be in marketing your business? Are you watching other people show up for their brands and their marketing in ways that just seem beyond what you feel naturally comfortable in doing and you don't even think the content they're producing is that good but they seem to be doing well...? Well today's episode is for you!

I was having a chat with my friend who works in fundraising for a Charity and our converstation inspired today's episode. Join me as I talk through and encourage us all to lean a bit further into our discomfort and what feels 'cringe' and why that's a great move for your branding, marketing and business in general.

I would love to hear your thoughts on what has helped you overcome the cringe and what you're planning to do to grow your personal discomfort in your business

Come let me know on instagram where you can find me @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode!

Key Takeways

• The most successful people are not necessarily the people who are the best at what they do. It’s often the people who are prepared to put themselves out there.
• The people who are willing to work through 'the cringe' are the ones who are getting their businesses and products infront of clients and making the sales
• In order to grow our businesses we need to grow our capacity for discomfort
• A huge part of success is the willingness to show up and risk failiure

Episode Highlights

• 0:42 The story behind today’s topic
• 1:53 Who is winning at being successful?
• 2:46 Being 'cringe' online
• 3:21 How to grow your business well
• 4:27 Why people get held back in their businesses
• 5:25 Things you can do to help you push through the discomfort
• 7:59 How to stand out in your industry
• 10:23 A round up of lessons learned