))
The Email Playbook: Beyond "Buy Now"
Manage episode 493188672 series 3654172
Content provided by WJOB Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by WJOB Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Most small businesses only send emails when they’re pushing a sale and then wonder why customers tune them out. In this episode of Mastering Local Marketing, we’ll show you how to transform your email strategy from spammy to standout. We break down seven essential types of emails every business should be sending.
We’ll start with welcome emails that make a powerful first impression and set the stage for your relationship. Then we’ll talk about how to create newsletters that actually add value (hint: it’s not just about your latest coupon). You’ll hear ideas for inviting customers to events, gathering valuable feedback through simple surveys, and crafting clever re-engagement campaigns that pull inactive subscribers back in.
– TYPES:- Welcome Emails
- Newsletter Updates
- New Inventory
- Event Invitations
- Survey or Feedback
- Re-engagement Campaigns
- Testimonial or Google Reviews
- Product Advice
Follow us for more local marketing tips at
Mastering Local Marketing – Website
Instagram – @MasteringLocalMarketing
YouTube – @MasteringLocalMarketing
– SUBSCRIBE & REVIEW:If you're finding real value in our episodes, please take a moment to subscribe and leave a review on Apple Podcasts or Spotify Podcasts. Thanks for listening and we'll see you next week with new episodes.
54 episodes
Share
