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The 4 types of input engines for quality content at scale
Manage episode 478499602 series 3654218
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In this episode, Joe Michalowski discusses the crucial role of quality inputs in creating impactful content, inspired by a Stephen King quote. He recounts his own journey from a novice freelance writer to a seasoned content creator, emphasizing the importance of gathering valuable insights.
Four primary strategies for building robust input engines are explored: leveraging personal experience, tapping into internal expertise, developing a podcast network, and creating a contributor network. These methods provide a comprehensive approach to amassing the necessary knowledge to produce high-quality content at scale.
00:00 Introduction: The Importance of Inputs
00:41 My Own Content Start
03:59 Building Your Input Engine: Personal Vault
06:13 Internal Brain Trust: Leveraging In-House Expertise
09:15 Podcast Program: External Insights
10:57 Contributor Network: Crowdsourcing Content
13:50 Conclusion: Integrating Input Systems
7 episodes
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