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Unlock More Deals with This Simple Database Strategy
Manage episode 478882580 series 3661429
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Are you sitting on a goldmine without even knowing it? In this episode of the Loan Officer Breakfast Club, Chris Johnstone dives deep into one of the most overlooked growth levers in the mortgage industry—your database. Learn how to organize, engage, and convert your contacts using a simple, scalable system powered by AI. Chris breaks down four high-value opportunities sitting right inside your CRM—repeat business, referrals, five-star reviews, and new referral partnerships. Plus, see how custom GPTs are being used to provide immediate value to clients and generate business in real time.
Stick around for wins from the community, tips for new LOs, and insights that can help you get ahead as rates start to shift. If you're looking to stay top-of-mind, build loyalty, and create consistent lead flow, this one’s packed with actionable takeaways.
LIVE Zoom Meeting Access: https://www.BreakfastClubZoom.com
Free Strategy Call for Loan Officers: https://www.MortgageTrainingCall.com
Learn More About Us: https://www.MortgageMarketingAnimals.com
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