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Concessions in Multifamily: When to Offer Them and How to Use Them Wisely
Manage episode 492235291 series 3661683
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Are concessions hurting your bottom line or helping you survive a tough
market? In this episode of the Multifamily Manager Pro Podcast, we’re
diving into concessions in multifamily property management. When to
offer them, how to structure them, and what they actually do for your
performance.
Whether you're in lease-up mode or struggling with traffic, this
conversation breaks down the real impact of concessions on NOI, leasing
velocity, and long-term resident quality.
🎯 What we cover:
- How to evaluate whether concessions are needed.
- Pros and cons of rent discounts vs. upfront incentives.
- How to avoid the “concession trap”.
- Why tracking performance data matters more than ever.
- The connection between marketing, NOI, and strategy.
This episode is packed with real-life insight and practical tips to help
you stand out, even in a market flooded with deals.
🔗 Learn more or join the community:
https://multifamilymanagerpro.com
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