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Secrets to Dealer Success: Persistence & Partnerships with Joseph Link
Manage episode 491741113 series 3674743
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Join host Tim Branyan as he sits down with Joseph Link, a seasoned expert in business development and dealer relationships, to unpack the secrets behind thriving manufacturer-dealer partnerships. From his roles at Arrowquip and Yakta—managing over 250 U.S. dealers—to his early days at Ventrec with Aeroquip, Joseph shares how persistence, innovative floor planning, and top-tier customer service drive success across industries like lawnmowers and livestock equipment.
Discover how Joseph’s team supports dealers with zero-upfront-cost inventory, co-op marketing dollars, and warranty assistance, including a standout story of a Red Carolina dealer hitting $690,000 in sales. Whether you’re an entrepreneur, salesperson, or business enthusiast, this episode is packed with actionable insights on building relationships that last.
00:00 - Intro: Joseph’s Journey at Ventrec
02:30 - Inside the 255-Dealer Network
14:56 - Floor Planning: Supporting Dealer Growth
17:55 - Customer Service & Warranty Wins
27:52 - Sales Persistence: Why Joseph Always Calls Back
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