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Episode 16: Surviving and Building the Best Business for You with Liz Wilcox
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In this candid and empowering episode of Work Should Feel Good, I’m joined by Liz Wilcox, keynote speaker and queen of email marketing, to talk about building a business that genuinely works for your life—even when the path looks unconventional. Liz shares her deeply personal journey from teacher to RV blogger to email marketing powerhouse, all through the lens of doing what feels right, not what’s expected.
We talk about radical self-love (like giving yourself permission to pee), her $9/month email membership that changed the game, and how identifying what lights you up can pave the way for purpose-filled work. Liz’s approach to business is refreshingly authentic, strategic, and sustainable—and she’ll inspire you to find and follow your own version of "work that feels good."
⏳ Timestamps: 00:00 Intro 01:00 Liz’s journey from teacher to entrepreneur 03:30 Letting go of the parts that no longer feel good 06:10 Why email marketing clicked—and how she went all in 08:35 Saying YES to yourself (even when it’s just going to pee!) 13:00 Creating boundaries with intention 16:00 The genius of blending short + deep content 18:00 Building her $9 membership model 21:40 The confidence it takes to go your own way 23:30 Work that feels good = confidence + effort 25:00 Why gratitude amplifies hope
💡 Take action 🔥 Subscribe for future episodes → https://www.youtube.com/@dianaalt 📖 Grab my Resume Don’ts Guide → https://www.dianaalt.com/resumedonts ❌ Avoid these common job search mistakes → https://www.jobsearchmistakes.com 🚪 Wondering if it’s time to walk away? → https://www.isittimetowalk.com 💼 Work with me → https://www.dianaalt.com
📢 Connect with Liz Wilcox 🌐 Website → http://lizwilcox.com🔗 LinkedIn → https://www.linkedin.com/in/liz-wilcox-58740b1b0/ 🎥 YouTube → https://www.youtube.com/@thelizwilcox 📘 Facebook → https://www.facebook.com/groups/emailmarketingwithliz 🐦 X (Twitter) → https://x.com/thelizwilcox88?lang=en 📸 Instagram → https://www.instagram.com/thelizwilcox/ 💌 Email Marketing Membership → https://lizwilcox.thrivecart.com/email-marketing-membership
📲 Follow me on social media: LinkedIn → https://www.linkedin.com/in/dianakalt YouTube → https://www.youtube.com/@dianaalt Facebook → https://www.facebook.com/dianakalt TikTok → https://www.tiktok.com/@thedianaalt Instagram → https://www.instagram.com/thedianaalt
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