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The Agile Brand with Greg Kihlström®


1 #669: It's already time to start planning for the holiday shopping season with Carey Cockrum, Cella by Randstad Digital 28:52
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Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Seth Godin — The Art of Noticing, and Then Creating
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Content provided by On Being Studios. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by On Being Studios or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
We live in a world that is recreating itself one life and one digital connection at a time. On this landscape for which there are no maps, Seth Godin is a singular thought leader and innovator in what he describes as our post-industrial "connection economy." Rather than merely tolerate change, he says, we are all called now to rise to it. We are invited and stretched in whatever we do to be artists — to create in ways that matter to other people. See more at www.onbeing.org/program/seth-godin-on-the-art-of-noticing-and-then-creating/5000
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Content provided by On Being Studios. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by On Being Studios or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
We live in a world that is recreating itself one life and one digital connection at a time. On this landscape for which there are no maps, Seth Godin is a singular thought leader and innovator in what he describes as our post-industrial "connection economy." Rather than merely tolerate change, he says, we are all called now to rise to it. We are invited and stretched in whatever we do to be artists — to create in ways that matter to other people. See more at www.onbeing.org/program/seth-godin-on-the-art-of-noticing-and-then-creating/5000
…
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Seth Godin — The Art of Noticing, and Then Creating


1 Seth Godin — The Art of Noticing, and Then Creating 51:48
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We live in a world that is recreating itself one life and one digital connection at a time. On this landscape for which there are no maps, Seth Godin is a singular thought leader and innovator in what he describes as our post-industrial "connection economy." Rather than merely tolerate change, he says, we are all called now to rise to it. We are invited and stretched in whatever we do to be artists — to create in ways that matter to other people. See more www.onbeing.org/program/seth-godin-on-the-art-of-noticing-and-then-creating/5000…
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Seth Godin — The Art of Noticing, and Then Creating


1 [Unedited] Seth Godin with Krista Tippett 1:26:04
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We live in a world that is recreating itself one life and one digital connection at a time. On this landscape for which there are no maps, Seth Godin is a singular thought leader and innovator in what he describes as our post-industrial "connection economy." Rather than merely tolerate change, he says, we are all called now to rise to it. We are invited and stretched in whatever we do to be artists — to create in ways that matter to other people. See more at www.onbeing.org/program/seth-godin-on-the-art-of-noticing-and-then-creating/5000…
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Seth Godin — The Art of Noticing, and Then Creating


1 Ann Hamilton — Making, and the Spaces we Share (Feb 13, 2014) 51:00
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The philosopher Simone Weil defined prayer as “absolutely unmixed attention.” The artist and self-described maker Ann Hamilton embodies this notion in her sweeping works of art that bring all the senses together. She uses her hands to create installations that are both visually astounding and surprisingly intimate, and meet a longing many of us share, as she puts it, to be alone together. See more at www.onbeing.org/program/ann-hamilton-making-and-the-spaces-we-share/6147…
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Seth Godin — The Art of Noticing, and Then Creating


1 Sherry Turkle — Alive Enough? Reflecting — Our Technology (Nov 15, 2012) 51:00
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Each of us, in our everyday interactions, chooses between letting technology shape us and shaping it towards human purposes, even towards honoring what we hold dear. Sherry Turkle, director of the MIT Initiative on Technology and Self, is full of usable ideas — from how to declare email bankruptcy to teaching our children the rewards of solitude. See more at http://www.onbeing.org/program/alive-enough-reflecting-our-technology/63…
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Seth Godin — The Art of Noticing, and Then Creating


1 Brené Brown — The Courage to Be Vulnerable (Dec 5, 2013) 52:05
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Courage is borne out of vulnerability, not strength. This finding of Brené Brown’s research on shame and "wholeheartedness" shook the perfectionist ground beneath her own feet. And now it’s inspiring millions to reconsider the way they live, parent, and navigate relations with members of the opposite gender. See more at http://www.onbeing.org/program/brene-brown-on-vulnerability/4928…
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