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#S3E05 Shelf Impactors™ I want it NOW

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Manage episode 333659071 series 1345573
Content provided by Blue Nectar Design. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Blue Nectar Design or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
#S3E05 Shelf Impactors™ 'I want it NOW!' with Mark Grey and Lisa Hastings. 1. THE WORLD OF NOW!… - Digital shopping is getting faster and more targeted - Digital commerce continuously adapting - Shopping within social media - The impact - death of the Highstreet, buy now pay later 2. CONNECTED TV! - TV shows using shoppable content - linking viewers to retailers via onscreen prompts - Could services like Netflix look to offer on-screen buying. 4. MAKE IT EASY AND PEOPLE WILL BUY - In consumer terms keeping the number of clicks to buy to an absolute minimum is the key! - Amazon’s BUY NOW button the perfect example. - Amazon Fresh - crossing the consumer’s threshold between physical and digital markets --------------------------------- Shelf Impactors™ Podcast: LinkedIn: https://www.linkedin.com/company/shelf-impactors Lisa Hastings: Website - www.lisahastings.me Instagram - @shoebox20 LinkedIn - Lisa Hastings Mark Grey: Website - www.bluenectardesign.co.uk Twitter - @bluenectar LinkedIn - Mark Grey
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53 episodes

Artwork
iconShare
 
Manage episode 333659071 series 1345573
Content provided by Blue Nectar Design. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Blue Nectar Design or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
#S3E05 Shelf Impactors™ 'I want it NOW!' with Mark Grey and Lisa Hastings. 1. THE WORLD OF NOW!… - Digital shopping is getting faster and more targeted - Digital commerce continuously adapting - Shopping within social media - The impact - death of the Highstreet, buy now pay later 2. CONNECTED TV! - TV shows using shoppable content - linking viewers to retailers via onscreen prompts - Could services like Netflix look to offer on-screen buying. 4. MAKE IT EASY AND PEOPLE WILL BUY - In consumer terms keeping the number of clicks to buy to an absolute minimum is the key! - Amazon’s BUY NOW button the perfect example. - Amazon Fresh - crossing the consumer’s threshold between physical and digital markets --------------------------------- Shelf Impactors™ Podcast: LinkedIn: https://www.linkedin.com/company/shelf-impactors Lisa Hastings: Website - www.lisahastings.me Instagram - @shoebox20 LinkedIn - Lisa Hastings Mark Grey: Website - www.bluenectardesign.co.uk Twitter - @bluenectar LinkedIn - Mark Grey
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