))
Sophistiplate’s Approach to Scaling Personalization - with Will Griffin, Digital Marketing & E-commerce Manager
Manage episode 348484913 series 3421571
Content provided by Erik Christiansen, CEO & Co-Founder of Justuno, Erik Christiansen, CEO, and Co-Founder of Justuno. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Erik Christiansen, CEO & Co-Founder of Justuno, Erik Christiansen, CEO, and Co-Founder of Justuno or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Episode 02: E-commerce Brands Talk MarTech Stacks - Sophistiplate’s Approach to Scaling Personalization
The second episode of the Show Me Your Tech series features Will Griffin, the Digital Marketing & E-commerce Manager at Sophistiplate, an upscale entertaining/home goods brand.
In this interview, Will walks through how Sophistiplate has used a wide array of SaaS tools to support their smaller team as they scale.
He outlines his strategies for growing influencer marketing, creating more channel-specific onsite experiences, and their approach to payment solutions.
Tune in every week to discover how your favorite e-commerce brands are running their websites, what they’re looking at changing, and what’s to come in the MarTech world!
Check out Sophistiplate’s website here: https://www.sophistiplate.com/
Tools mentioned include:
-Klaviyo: https://www.klaviyo.com/
-Aftership: https://www.aftership.com/
-Postscript: https://postscript.io/
-Hotjar: https://www.hotjar.com/
-Optimazilla: https://imagecompressor.com/
-Afterpay: https://www.afterpay.com/en-US
-Klarna: https://www.klarna.com/us/
-LTK: https://www.shopltk.com/
-Tapcart: https://www.tapcart.com/
-Rebuy: https://www.rebuyengine.com/
-Triple Whale: https://www.triplewhale.com/
-Zipify: https://zipify.com/
-Judge.me: https://judge.me/
-GRIN: https://grin.co/
-Upfluence: https://www.upfluence.com/
-Gatsby: https://www.gatsby.ai/
-Gorgias: https://www.gorgias.com/
-Archive: https://archive.com/communities
-Justuno: https://www.justuno.com/
Follow Erik on LinkedIn: https://hubs.li/Q01qN-FC0
Follow Will on Linkedin: https://www.linkedin.com/in/will-griffin-63b64527
5 episodes
Share
