Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Content provided by Nicaila Matthews Okome | Side Hustle Pro Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nicaila Matthews Okome | Side Hustle Pro Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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437: Balanced Black Girl Les Alfred on When to Bet on Yourself
Manage episode 448838283 series 1048136
Content provided by Nicaila Matthews Okome | Side Hustle Pro Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nicaila Matthews Okome | Side Hustle Pro Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
This week in the guest chair we have fellow podcaster Les Alfred, content creator and host of the Balanced Black Girl podcast. Les shares her journey from blogging to launching her podcast, driven by the realization that there were few Black women discussing wellness on her social feeds.
Les highlights the importance of relatability and audience connection in content creation, emphasizing that consumers today want to feel a personal connection to the creator behind a brand. By 2021, consistent monetizing and growth led her to partner with an agency, and later a podcast network, allowing her to scale ads and go full time as a podcaster.
In this episode she shares:
- How following her curiosity and having the bravery to allow herself to be widely seen set her up for success
- Her methods to creating inspiring, approachable wellness content covering everything from wellness, to productivity, to personal finance, to self-care
- The need for financial stability before quitting her corporate job by budgeting, saving, paying off student loans, and organizing her business finances
Highlights include:
00:00 Intro
04:30 Breaking into wellness
10:00 Starting a podcast
15:00 Emphasizing relatability to your audience
19:30 First year of full-time podcasting
23:30 The power of financial planning
38:00 Benefits of having a lean team
45:30 The power of an email list
50:15 Tips for entrepreneurs
Check out episode 437 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube
Links mentioned in this episode
- Les’ Instagram: https://www.instagram.com/balancedles/
- Balanced Black Girl Instagram: https://www.instagram.com/balancedblackgirlpodcast/
- Balanced Black Girl Website: https://www.balancedblackgirl.com/
- Balanced Black Girl YouTube: https://www.youtube.com/@BalancedBlackGirl
- Profit First Book: https://mikemichalowicz.com/profit-first/
Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss
Announcements
Join our Facebook Community
If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook
Hosted on Acast. See acast.com/privacy for more information.
477 episodes
Share
Manage episode 448838283 series 1048136
Content provided by Nicaila Matthews Okome | Side Hustle Pro Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nicaila Matthews Okome | Side Hustle Pro Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
This week in the guest chair we have fellow podcaster Les Alfred, content creator and host of the Balanced Black Girl podcast. Les shares her journey from blogging to launching her podcast, driven by the realization that there were few Black women discussing wellness on her social feeds.
Les highlights the importance of relatability and audience connection in content creation, emphasizing that consumers today want to feel a personal connection to the creator behind a brand. By 2021, consistent monetizing and growth led her to partner with an agency, and later a podcast network, allowing her to scale ads and go full time as a podcaster.
In this episode she shares:
- How following her curiosity and having the bravery to allow herself to be widely seen set her up for success
- Her methods to creating inspiring, approachable wellness content covering everything from wellness, to productivity, to personal finance, to self-care
- The need for financial stability before quitting her corporate job by budgeting, saving, paying off student loans, and organizing her business finances
Highlights include:
00:00 Intro
04:30 Breaking into wellness
10:00 Starting a podcast
15:00 Emphasizing relatability to your audience
19:30 First year of full-time podcasting
23:30 The power of financial planning
38:00 Benefits of having a lean team
45:30 The power of an email list
50:15 Tips for entrepreneurs
Check out episode 437 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube
Links mentioned in this episode
- Les’ Instagram: https://www.instagram.com/balancedles/
- Balanced Black Girl Instagram: https://www.instagram.com/balancedblackgirlpodcast/
- Balanced Black Girl Website: https://www.balancedblackgirl.com/
- Balanced Black Girl YouTube: https://www.youtube.com/@BalancedBlackGirl
- Profit First Book: https://mikemichalowicz.com/profit-first/
Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss
Announcements
Join our Facebook Community
If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook
Hosted on Acast. See acast.com/privacy for more information.
477 episodes
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Similar to Side Hustle Pro
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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Welcome to Why That Worked – Presented by StoryBrand.ai. Have you ever wondered why some brands, trends, or products become massive successes while others fade away? That’s exactly what this podcast explores. Hosted by Donald Miller, creator of the StoryBrand Framework, and co-hosted by Kyle Reed, each episode dives into the strategies behind the world’s biggest wins, breaking them down into clear, actionable insights you can use to create your own success. Discover how to craft clear and ef ...
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The Life Coach School Podcast is your go-to resource for learning, growing, and becoming certified as a Life Coach & Weight Loss Coach. Through this podcast, you'll hear directly from the Master Coach Brooke Castillo to help you better understand life coaching, the required skills and mindsets, and how we focus on serving the client to get them the results they seek. At The Life Coach School, we offer a thorough and intense certification course that produces some of the most successful coach ...
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Behind every successful business, there’s a story you don’t hear—the sleepless nights, the moments of doubt, and the determination to keep going when everything feels impossible. That’s what Unbreakable Business is all about. Join host Akua Konadu each week as she sits down with entrepreneurs who share the raw, real side of their journey—the roadblocks they faced, the challenges they overcame, and the stories that don’t make the highlight reel, but the the ones that matters the most. If you’ ...
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Business tips for startups by proven entrepreneurs
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continue reading
Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
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