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How SMART Is Building a Culturally Rooted Fashion Brand

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Manage episode 492767356 series 3669721
Content provided by Africa Business Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Africa Business Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode of Smart Growth, we spotlight Kasali Adewale, also known as SMART—a serial entrepreneur and the creative force behind OMOLUABI Clothings. With deep roots in fashion design, PR, and brand management, SMART shares how he’s building a fashion label that blends streetwear with African identity. He opens up about his journey, the business of staying relevant in a saturated fashion market, and what it means to grow a brand with cultural depth. Joined by our business expert, the conversation dives into strategies for scaling a clothing brand, attracting loyal customers, and turning creativity into consistent revenue. If you’re a fashionpreneur or creative brand builder, this episode is a masterclass in brand evolution and smart business.
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5 episodes

Artwork
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Manage episode 492767356 series 3669721
Content provided by Africa Business Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Africa Business Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode of Smart Growth, we spotlight Kasali Adewale, also known as SMART—a serial entrepreneur and the creative force behind OMOLUABI Clothings. With deep roots in fashion design, PR, and brand management, SMART shares how he’s building a fashion label that blends streetwear with African identity. He opens up about his journey, the business of staying relevant in a saturated fashion market, and what it means to grow a brand with cultural depth. Joined by our business expert, the conversation dives into strategies for scaling a clothing brand, attracting loyal customers, and turning creativity into consistent revenue. If you’re a fashionpreneur or creative brand builder, this episode is a masterclass in brand evolution and smart business.
  continue reading

5 episodes

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