Behavioral Economics — Nudges and Decision-Making
Manage episode 489119780 series 3669160
We’re talking about Behavioral Economics — and more specifically, how nudges can help steer decision-making without restricting freedom.
This is the science behind why you choose the salad or the fries, why you sign up for retirement savings or don’t, and how small design tweaks can have outsized effects on behavior.
Let’s get smarter.
95 episodes