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OTT Advertising: What Is It & How Can It Grow Your Small Business
Manage episode 491011620 series 3574852
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What the HECK is OTT (over the top) advertisingโฆand why is Vivian rapping at me?
This week on the Small Owned Business (S.O.B.) Marketing podcast, we are discussing OTT advertising, what it is, its benefits, and why you should consider it for your small business marketing.
Are you considering creating a Netflix ad, or maybe an ad on Spotify? Let us know in the comments!
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Chapters: 00:00 Thank You For Listening & Please Leave us a 5 Star Review
05:29 Understanding Over The Top (OTT) Advertising
10:27 Benefits of OTT Advertising
17:46 OTT Advertising and the Marketing Funnel
24:14 OTT Advertising vs. CTV Advertising
28:49 Cable Cutters: Who Are They?
34:25 How To Get Started with OTT Advertising
36:57 TLDL: Key Takeaways on OTT Advertising
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๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐:
๐.๐.๐ (๐๐ฆ๐๐ฅ๐ฅ ๐๐ฐ๐ง๐๐ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ) ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob
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Episode Transcripts: https://sobmarketing.com/blog
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