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Telling Stories That Convert: How to Increase Your Leads and Sales
Manage episode 472421926 series 1543622
Are you making it too hard for customers to understand what you do? Is unclear messaging hurting your conversions? To discover how to align sales and marketing using a story framework and why many marketers get storytelling wrong, I interview Dr. JJ Peterson.
Guest: Dr. JJ Peterson | Show Notes: socialmediaexaminer.com/658
Review our show on Apple Podcasts.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
719 episodes
Manage episode 472421926 series 1543622
Are you making it too hard for customers to understand what you do? Is unclear messaging hurting your conversions? To discover how to align sales and marketing using a story framework and why many marketers get storytelling wrong, I interview Dr. JJ Peterson.
Guest: Dr. JJ Peterson | Show Notes: socialmediaexaminer.com/658
Review our show on Apple Podcasts.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
719 episodes
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