The Creator’s Playbook: The Mindset and Systems You Need

Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers

What does it actually take to stay consistent and build momentum as a content creator? In this episode, we’re joined by Doc Rock and Marilou Mandl, co-hosts of Creators Unstuck, to break down the real mindset shifts and systems creators need to succeed in today’s fast-moving digital world.

Doc and Marilou share how small shifts in thinking—like embracing imperfection, blocking your time, and ditching outdated ideas about “balance”—can lead to big progress. They walk through the exact frameworks they use to stay accountable, how to move from overthinking to taking action, and why recording live content is a secret weapon for visibility and growth.

Whether you’re a small business owner, aspiring influencer, or a creative just trying to get your content flow back, this episode is packed with practical advice and a lot of real talk (and a little tough love).

If you’re ready to get unstuck and start creating with clarity and consistency, you don’t want to miss this one.

Key Points:

• Why perfectionism is just procrastination in disguise
• The “Block it, Lock it, Rock it” system for consistent content creation
• How to use live recording for better SEO and faster workflow
• What traditional media taught them—and what today’s creators must do differently
• How building in public strengthens community and content momentum
• Practical tools they use (and what creators should stop over-relying on)

Resources:

• Creators Unstuck YouTube Channel – youtube.com/@creatorsunstuck
• Video Creator Club with Marilou Mandl – videocreator.club
• Doc Rock’s Doc Pops Mic Covers – docmerch.com

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