The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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Content provided by Caryn Terradas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Caryn Terradas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Why Video is the Real MVP of Social Media
Manage episode 487284559 series 3443984
Content provided by Caryn Terradas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Caryn Terradas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Video content has become the undisputed champion of digital marketing across every platform, consistently delivering superior results compared to static images or text-based content. Whether you're running a small business, managing a nonprofit, or building a personal brand, understanding why video dominates and how to leverage its power is essential for success in 2025. From engagement rates to algorithm favorability, video offers unmatched advantages that can transform your marketing strategy and drive real business results.
In this episode, we will explore these powerful topics:
00:41 Why Video is the Best Content Across All Platforms
00:55 Highest Engagement Rates of Any Content Format
01:11 Increased Reach Through Algorithm Favorability
01:37 Enhanced Storytelling with Visual and Audio Elements
02:05 Stronger Emotional Connection Through Moving Images
02:32 Much Higher Information Retention - Over 80% Better
02:55 Huge Versatility for Reposting Across Multiple Platforms
03:17 Perfect for Cross-Platform Content Strategy
03:58 Demonstrating and Explaining - "How To" Content Power
04:28 Authenticity and Human Connection in 2025
05:01 Building the Know-Like-Trust Factor
05:29 Mobile-First Consumption and Vertical Format Optimization
05:57 Conversion-Driving Power Through Sales Funnels
06:11 Client Testimonials and Third-Party Endorsements
06:25 Video as Your Favorite Medium - Flexibility and Impact
06:43 Why You Can't Wait Any Longer to Include Video
06:57 Next Week: Short Form Video Deep Dive
To get a FREE Content Calendar: Click HERE
To see the video: Click HERE
To read the blog: Click HERE
Connect With Us!
Facebook: Click HERE
Instagram: Click HERE
TikTok: Click HERE
LinkedIn: Click HERE
Website: Click HERE
YouTube: Click HERE
Twitter: Click HERE
Membership Program: Social University
We know social media can be overwhelming and the platforms are changing the rules all the time. Wouldn’t it be great to have an expert in the field on standby to help you out? Now you can with Social University! Click HERE
116 episodes
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Manage episode 487284559 series 3443984
Content provided by Caryn Terradas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Caryn Terradas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Video content has become the undisputed champion of digital marketing across every platform, consistently delivering superior results compared to static images or text-based content. Whether you're running a small business, managing a nonprofit, or building a personal brand, understanding why video dominates and how to leverage its power is essential for success in 2025. From engagement rates to algorithm favorability, video offers unmatched advantages that can transform your marketing strategy and drive real business results.
In this episode, we will explore these powerful topics:
00:41 Why Video is the Best Content Across All Platforms
00:55 Highest Engagement Rates of Any Content Format
01:11 Increased Reach Through Algorithm Favorability
01:37 Enhanced Storytelling with Visual and Audio Elements
02:05 Stronger Emotional Connection Through Moving Images
02:32 Much Higher Information Retention - Over 80% Better
02:55 Huge Versatility for Reposting Across Multiple Platforms
03:17 Perfect for Cross-Platform Content Strategy
03:58 Demonstrating and Explaining - "How To" Content Power
04:28 Authenticity and Human Connection in 2025
05:01 Building the Know-Like-Trust Factor
05:29 Mobile-First Consumption and Vertical Format Optimization
05:57 Conversion-Driving Power Through Sales Funnels
06:11 Client Testimonials and Third-Party Endorsements
06:25 Video as Your Favorite Medium - Flexibility and Impact
06:43 Why You Can't Wait Any Longer to Include Video
06:57 Next Week: Short Form Video Deep Dive
To get a FREE Content Calendar: Click HERE
To see the video: Click HERE
To read the blog: Click HERE
Connect With Us!
Facebook: Click HERE
Instagram: Click HERE
TikTok: Click HERE
LinkedIn: Click HERE
Website: Click HERE
YouTube: Click HERE
Twitter: Click HERE
Membership Program: Social University
We know social media can be overwhelming and the platforms are changing the rules all the time. Wouldn’t it be great to have an expert in the field on standby to help you out? Now you can with Social University! Click HERE
116 episodes
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Similar to Social University
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to fi ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy!
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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continue reading
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