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Armando & Massimo, founders of AdEspresso: M&A by Hootsuite
Manage episode 317602634 series 3152585
Content provided by StartupSoft. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by StartupSoft or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Armando Biondi and Massimo Chieruzzi are Italian entrepreneurs that got tired of managing Facebook ads for their clients and decided to automate and optimize them via a SaaS product – AdEspresso. They grew AdEspresso to become world’s #1 Facebook ad tool and led the company to an acquisition by Hootsuite in 2017.
On this episode of the Startup Exits Podcast, we chat with Massimo and Armando about:
• Going through 500 Startups the second time around.
• Silicon Valley vs Italy: how different are things for founders?
• What makes Silicon Valley the mecca for startups.
• What to offshore and what not to.
• The future of digital advertising: AI & automation.
• Marketing mistakes that founders make.
• Startup M&A: a step-by-step breakdown.
• Startups vs big corporations: a founder’s perspective.
Armando and Massimo now advise and invest in startups, as well as further contribute to the community via content and their involvement in 500 Startups
Startup Exits is brought to you by StartupSoft. New episodes every month, subscribe for more.
25 episodes
Share
Manage episode 317602634 series 3152585
Content provided by StartupSoft. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by StartupSoft or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Armando Biondi and Massimo Chieruzzi are Italian entrepreneurs that got tired of managing Facebook ads for their clients and decided to automate and optimize them via a SaaS product – AdEspresso. They grew AdEspresso to become world’s #1 Facebook ad tool and led the company to an acquisition by Hootsuite in 2017.
On this episode of the Startup Exits Podcast, we chat with Massimo and Armando about:
• Going through 500 Startups the second time around.
• Silicon Valley vs Italy: how different are things for founders?
• What makes Silicon Valley the mecca for startups.
• What to offshore and what not to.
• The future of digital advertising: AI & automation.
• Marketing mistakes that founders make.
• Startup M&A: a step-by-step breakdown.
• Startups vs big corporations: a founder’s perspective.
Armando and Massimo now advise and invest in startups, as well as further contribute to the community via content and their involvement in 500 Startups
Startup Exits is brought to you by StartupSoft. New episodes every month, subscribe for more.
25 episodes
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