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From Parties to Platforms: Swiss Fintech CEO on AI Accounting for Startups
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What if one platform could handle your startup’s banking, accounting, and invoicing—all automated?
In this episode of Startuprad.io, we talk to Blas Pegenaute, CEO of Sequence ERP, a Swiss fintech startup redefining what accounting software can do for small businesses and freelancers.
Blas shares his founder story—starting in nightlife, moving through hospitality, and eventually building an AI-driven accounting platform that now holds a FINMA license to act as a light bank.
🔥 What You’ll Learn:
How Sequence ERP automates accounting with AI agents
Why SME accounting in Switzerland is so fragmented
What investors really want in early SaaS rounds
How to bootstrap and scale in a conservative market
Building and retaining high-performance startup teams
Vision 2026: Merging ERP, AI, and banking in one product
🎙 Guest Spotlight:
Blas Pegenaute is the CEO of Sequence ERP and a veteran entrepreneur with a background in international business, nightlife promotion, and hospitality. His fintech startup is setting a new standard for full-stack accounting tools built specifically for SMEs and freelancers in Europe.
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📓 Show Notes
Guest Name: Blas Pegenaute, CEO of Sequence ERP
Blog Post:
http://startuprad.io/post/ai-accounting-software-the-swiss-startup-automating-bookkeeping-with-sequence-erp
Key Resources:
FINMA Overview: https://www.finma.ch/en/
Startuprad.io Blog: https://www.startuprad.io/blog/
Timestamps:
00:00 – Intro: Automating SME Bookkeeping
02:20 – Blas’ Entrepreneurial Journey
05:00 – What’s Broken in Traditional Accounting Software
09:45 – Product-Market Fit in the Swiss SaaS Market
14:10 – Fundraising Tips for SaaS Startups
18:25 – What Makes Full-Stack Fintech Unique
24:40 – AI Agents and the Future of Accounting
28:50 – Startup Team Culture at Sequence
33:00 – Vision 2026: AI ERP Meets Embedded Banking
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