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Episode 766 | Close.com's Amazing Run to $40M ARR (with Steli Efti)

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Manage episode 472028599 series 2439607
Content provided by Rob Walling. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rob Walling or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

How do you achieve both success and longevity in SaaS?

In episode 766, Rob chats with Steli Efti about growing Close.com to over $40 million in ARR. Steli shares insights into the importance of maintaining strong co-founder relationships over 12 years, navigating crises, and the importance of emotional resilience in entrepreneurship. They also dive into Close's recent pricing shift to introduce a lower entry-level plan.

Topics we cover:

  • (2:08) – Reflecting on 12 years of SaaS at Close
  • (3:50) – Strong co-founder relationships
  • (11:24) – Longevity and consistently showing up
  • (20:23) – Surviving moments of crisis
  • (29:27) – Launching a more affordable pricing tier
  • (34:40) – Getting back into the content game

Links from the Show:

If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!

Subscribe & Review: iTunes | Spotify

  continue reading

815 episodes

Artwork
iconShare
 
Manage episode 472028599 series 2439607
Content provided by Rob Walling. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rob Walling or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

How do you achieve both success and longevity in SaaS?

In episode 766, Rob chats with Steli Efti about growing Close.com to over $40 million in ARR. Steli shares insights into the importance of maintaining strong co-founder relationships over 12 years, navigating crises, and the importance of emotional resilience in entrepreneurship. They also dive into Close's recent pricing shift to introduce a lower entry-level plan.

Topics we cover:

  • (2:08) – Reflecting on 12 years of SaaS at Close
  • (3:50) – Strong co-founder relationships
  • (11:24) – Longevity and consistently showing up
  • (20:23) – Surviving moments of crisis
  • (29:27) – Launching a more affordable pricing tier
  • (34:40) – Getting back into the content game

Links from the Show:

If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!

Subscribe & Review: iTunes | Spotify

  continue reading

815 episodes

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