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Easy Website Updates To Help You Book More Leads

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Content provided by Dee Boswell-Buck. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dee Boswell-Buck or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

“When you tighten up what’s on your menu, then you make the navigation on your website MUCH easier.”

- Dee Boswell-Buck

Your website is your storefront and your information portal. This is the first place your potential customers come to learn more about you and your offers. It’s through your website that you signal your credibility and earn the trust of your audience.

Unfortunately, many small business owners do not use their website to its full capacity, so they miss out on valuable opportunities to connect with their prospects more effectively.

Even worse, their websites may actually discourage qualified leads from reaching out!

Remember: even if you’re doing an amazing job on social media, your website still plays an extremely valuable role in your marketing strategy — so ensuring that you are strategic in terms of your website content, design, and tech is vital to your success.

In this episode, I share five quick website updates that help you build more trust and book more leads.

Listen now to discover:‌ ‌

  • Why it’s important to own your own little corner of the internet, rather than relying on online platforms that are outside of your control
  • How to keep your blog posts SEO-optimized and consistent — and a quick trick to make your blog feel timeless
  • How to effectively use Google My Business to drive more traffic to your website

Highlights:‌ ‌

01:11 Intro

02:07 Social media hazards

02:52 Check those links

03:57 Contact page example

05:20 Reevaluate your blogs

07:40 My blog example

09:38 Google My Business

10:44 Clean up your navigation menu

11:53 Match your vibe across platforms

12:30 Optimized CTAs

13:42 Recap

Links:‌ ‌

Work with me: http://www.deeboswellbuck.com

Stay Connected

https://www.linkedin.com/in/dee-boswell-buck

https://www.instagram.com/deeboswell_buck

https://www.twitter.com/deeboswellbuck

https://www.facebook.com/deeboswellbuck

https://www.pinterest.ca/DeeBoswellBuck

  continue reading

58 episodes

Artwork
iconShare
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on October 07, 2024 04:13 (9M ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 323488888 series 2906631
Content provided by Dee Boswell-Buck. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dee Boswell-Buck or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

“When you tighten up what’s on your menu, then you make the navigation on your website MUCH easier.”

- Dee Boswell-Buck

Your website is your storefront and your information portal. This is the first place your potential customers come to learn more about you and your offers. It’s through your website that you signal your credibility and earn the trust of your audience.

Unfortunately, many small business owners do not use their website to its full capacity, so they miss out on valuable opportunities to connect with their prospects more effectively.

Even worse, their websites may actually discourage qualified leads from reaching out!

Remember: even if you’re doing an amazing job on social media, your website still plays an extremely valuable role in your marketing strategy — so ensuring that you are strategic in terms of your website content, design, and tech is vital to your success.

In this episode, I share five quick website updates that help you build more trust and book more leads.

Listen now to discover:‌ ‌

  • Why it’s important to own your own little corner of the internet, rather than relying on online platforms that are outside of your control
  • How to keep your blog posts SEO-optimized and consistent — and a quick trick to make your blog feel timeless
  • How to effectively use Google My Business to drive more traffic to your website

Highlights:‌ ‌

01:11 Intro

02:07 Social media hazards

02:52 Check those links

03:57 Contact page example

05:20 Reevaluate your blogs

07:40 My blog example

09:38 Google My Business

10:44 Clean up your navigation menu

11:53 Match your vibe across platforms

12:30 Optimized CTAs

13:42 Recap

Links:‌ ‌

Work with me: http://www.deeboswellbuck.com

Stay Connected

https://www.linkedin.com/in/dee-boswell-buck

https://www.instagram.com/deeboswell_buck

https://www.twitter.com/deeboswellbuck

https://www.facebook.com/deeboswellbuck

https://www.pinterest.ca/DeeBoswellBuck

  continue reading

58 episodes

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