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From 0 to Sephora: How Akash Mehta of Fable & Mane started & scaled the world's first Indian beauty sibling brand
Manage episode 481086636 series 3592399
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Akash Mehta is the Forbes 30 under 30 CEO of Fable & Mane, an Ayurvedic-inspired hair brand, which he Co-Founded with his sister, Niki, making it the first Indian beauty brand co-founded by siblings.
Akash harks from beauty & fashion household names including Burberry, Estée Lauder, and Dior, before launching his own business with Fable & Mane in 2019, now stocked in the likes of Sephora, Selfridges and Cult Beauty.
Akash is also a wildlife Conservationist and Ambassador for Jane Goodall, passionate about wildlife and on a mission to save the animals.
In this interview, Akash and Steph cover...
🐯 How Akash started his successful FMCG brand (including a loan from Papa Mehta!)
🐯 How he and his team built a highly-engaged community
🐯 Social media mastery from the expert himself
🐯 Building a well-loved, purpose-driven brand
🐯 Getting stocked in Sephora
Discover more about Fable & Mane here: https://fableandmane.com/
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