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7 Reasons Your Instagram Strategy Isn’t Working (and What to Do About It)

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Manage episode 444000279 series 3554818
Content provided by Elizabeth Marberry. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elizabeth Marberry or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

You see 120k combined account followers for my brands on social media. What you did not see is all of the mistakes I made along the way to get there. That's why I put together this super special episode for you where I'm teaching you seven reasons why you're struggling to grow your business on Instagram and how to fix each one.

What You’ll Learn in This Episode:

  • [04:58] The Balance Between Sales and Value: Why focusing too much on promotional content might be turning your audience off—and how to shift toward value-driven content that actually converts.
  • [06:26] Optimizing Your Instagram Profile: Learn the three key things your Instagram bio needs to clearly communicate within the first 7 seconds to attract the right followers.
  • [08:18] How to Narrow Your Focus: Avoid going too broad with your content. Instead, become an authority in one area and watch your growth take off.
  • [09:41] Creating a Clear Customer Journey: If people want to work with you, do they know how? Learn how to simplify your call-to-action and make it easy for people to take that next step.
  • [10:40] Consistency is Key: Why showing up consistently is non-negotiable if you want to grow your business on Instagram.
  • [12:54] Collaboration Opportunities: Don't go at it alone! Collaborating with others in your niche is one of the most powerful ways to grow your reach and your follower count.
  • [14:43] Avoiding Vanilla Messaging: Craft specific, targeted messaging that speaks directly to your ideal clients and stands out in a crowded marketplace.

EPISODE LINKS:

Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you’ll get the link.

JOIN HOT REELS: The 12 Month Instagram Content Lab
An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!)
If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram.

CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:
WORK WITH ELIZABETH

Follow Elizabeth Marberry on Instagram, TikTok, Facebook
Please be sure to rate, review and follow the show on
Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

  continue reading

95 episodes

Artwork
iconShare
 
Manage episode 444000279 series 3554818
Content provided by Elizabeth Marberry. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elizabeth Marberry or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

You see 120k combined account followers for my brands on social media. What you did not see is all of the mistakes I made along the way to get there. That's why I put together this super special episode for you where I'm teaching you seven reasons why you're struggling to grow your business on Instagram and how to fix each one.

What You’ll Learn in This Episode:

  • [04:58] The Balance Between Sales and Value: Why focusing too much on promotional content might be turning your audience off—and how to shift toward value-driven content that actually converts.
  • [06:26] Optimizing Your Instagram Profile: Learn the three key things your Instagram bio needs to clearly communicate within the first 7 seconds to attract the right followers.
  • [08:18] How to Narrow Your Focus: Avoid going too broad with your content. Instead, become an authority in one area and watch your growth take off.
  • [09:41] Creating a Clear Customer Journey: If people want to work with you, do they know how? Learn how to simplify your call-to-action and make it easy for people to take that next step.
  • [10:40] Consistency is Key: Why showing up consistently is non-negotiable if you want to grow your business on Instagram.
  • [12:54] Collaboration Opportunities: Don't go at it alone! Collaborating with others in your niche is one of the most powerful ways to grow your reach and your follower count.
  • [14:43] Avoiding Vanilla Messaging: Craft specific, targeted messaging that speaks directly to your ideal clients and stands out in a crowded marketplace.

EPISODE LINKS:

Apply for a complimentary IG breakthrough call! - or DM me the word APPLY on Instagram and you’ll get the link.

JOIN HOT REELS: The 12 Month Instagram Content Lab
An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!)
If you want to start leveraging Instagram to grow your business, grab my free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram.

CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:
WORK WITH ELIZABETH

Follow Elizabeth Marberry on Instagram, TikTok, Facebook
Please be sure to rate, review and follow the show on
Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

  continue reading

95 episodes

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