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How to Grow a Profitable Brand with Katherine Way
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Ever had a big idea but weren’t sure how to bring it to life? Or maybe you’ve already started a business and now you're wondering, How do I scale this thing without losing my mind?
Today’s episode is for you.
I’m sitting down with the incredible Katherine Way, a brand strategist and former fashion entrepreneur who took a simple frustration (not finding dresses that fit and feel good) and turned it into a multimillion-dollar clothing brand sold in over 350 boutiques and 175 golf resorts worldwide. Then, she sold the business—and now she’s helping others do the same.
In this conversation, Catherine takes us behind the scenes of:
- Turning an idea into a full-blown business – from sketching designs to securing manufacturers
- How to scale smart – what she learned from working with Fortune 500 brands
- The reality of selling your business – when is the right time to exit?
- What it really takes to stand out in a crowded market – especially if you're in a saturated industry
- Her biggest business lessons (and mistakes!) – so you don’t have to make them
And, of course, we talk about the unexpected moment that skyrocketed her brand’s success—proof that sometimes, the best opportunities come from places you never expect.
This is one of those episodes that will leave you fired up and full of ideas for your own business. So if you're looking for real talk about entrepreneurship, growth, and making smart moves with your brand, hit play now!
📩 Want to connect with Catherine? Email her at [email protected]
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