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Ep.48: Music Rights, Mentorship & the Future of Sync | Jonathan Lane of Slipstream Music
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Ep.48 Music Rights, Mentorship & the Future of Sync | Jonathan Lane of Slipstream Music
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Think you understand music rights? Think again. In this episode of Sync Riffs, music supervisor Jonathan Lane (Slipstream Music) pulls back the curtain on the real-world challenges of music licensing, educating clients, and why indie artists are key to the future of sync.
From high-stakes ad campaigns to the Crumble case, Jonathan shares why proper licensing isn’t optional anymore—especially in the age of TikTok and user-generated content. He also dives into the evolving hybrid model of music libraries, the misconceptions about royalty-free music, and how his company is building a bridge between creative freedom and legal clarity.
🎵 Key Takeaways:
-Why brands still get copyright wrong
-The rise of hybrid music libraries and what that means for artists
-How Slipstream supports composers + creatives
-The role of indie artists in shaping authentic storytelling
-Why giving back through mentorship creates impact in the music industry
-The value of communities like the California Copyright Conference
Whether you're an artist, brand manager, or sync fan—this episode is packed with real talk and practical wisdom to keep your career (and content) safe, legal, and thriving.
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#MusicRights #SyncLicensing #MusicSupervision #CopyrightLaw #JonathanLane #SlipstreamMusic #IndieArtists #MusicMentorship #MusicIndustryTips #SyncRiffs #RoyaltyFreeMusic #MusicLibrary #CrumbleCase #AdMusic
🎙️ SyncRiffs is a weekly podcast where we discuss sync placements in multimedia (TV/Film/Advertising, etc.), the music industry, pop culture, and everything in between, including exclusive interviews with musical artists, composers, agents, and music supervisors. We riff on sync strategies, music monetization, and the state of the music industry. Subscribe to the channel for future episodes!
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Podcast produced by Blue Buddha Entertainment, All Rights Reserved
This content is for educational purposes. We encourage others to conduct proper research, and if needed, consult an attorney for any legal advice regarding music licensing. (c) (p) 2025
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