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Ep 24 - Fundamentals: Metrics that Matter

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Content provided by Sell Global. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sell Global or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Episode 24 of TACOS Tuesday, Metrics that Matter, Sebastian Hargreaves dives deep into the fundamentals of advertising metrics. In this final episode of his three-part series on the Foundations of Amazon Advertising, Sebastian breaks down how to measure and optimise key performance indicators like Click-Through Rate (CTR), Cost Per Click (CPC), Conversion Rate (CVR), and Average Order Value (AOV). He explores the factors that influence these metrics, when to focus on improving them, and how to make data-driven adjustments for better ad performance.Tune in for actionable insights on leveraging the right metrics to make smarter advertising decisions and boost your Amazon success.Enjoy the show and as always, follow, review, and share. Thank you. 📩 👍
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42 episodes

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Manage episode 464805409 series 3591137
Content provided by Sell Global. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sell Global or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Episode 24 of TACOS Tuesday, Metrics that Matter, Sebastian Hargreaves dives deep into the fundamentals of advertising metrics. In this final episode of his three-part series on the Foundations of Amazon Advertising, Sebastian breaks down how to measure and optimise key performance indicators like Click-Through Rate (CTR), Cost Per Click (CPC), Conversion Rate (CVR), and Average Order Value (AOV). He explores the factors that influence these metrics, when to focus on improving them, and how to make data-driven adjustments for better ad performance.Tune in for actionable insights on leveraging the right metrics to make smarter advertising decisions and boost your Amazon success.Enjoy the show and as always, follow, review, and share. Thank you. 📩 👍
  continue reading

42 episodes

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