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Game, Set, Disrupt: Wilson is Reinventing Tennis Shoes with the help of WTA Pro Marta Kostyuk

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Manage episode 474520315 series 2533119
Content provided by Michelle Heidbrink, Tennis Warehouse, Michelle Heidbrink, and Tennis Warehouse. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle Heidbrink, Tennis Warehouse, Michelle Heidbrink, and Tennis Warehouse or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Using WTA star, Marta Kostyuk, as their main inspiration and playtester, she had just one request "I need a running shoe, but I need to drive it like a race car," and from this, the Intrigue shoes were born!

It's not very often the tennis industry gets a refresh and BRAND NEW shoes into the market, but that is exactly what Wilson has done with this Intrigue line, creating specifically what she wants and needs on the court.

In this podcast episode of Talk Tennis, we sit down with the Wilson team that developed and created the Wilson Intrigue line of tennis shoes! Take a listen on how this project began, how they utilized feedback from pro players, what they created with Marta's help and feedback and how to style and wear your Intrigue tennis shoes!

And don't miss the BONUS footage on our YOUTUBE channel where we hear from Marta herself as she explains her side of the creation of the Wilson Intrigue Tennis Shoes! https://www.youtube.com/channel/UCmgyIibKmFosnm-LyZEB7uQ

➤Learn more: https://www.tennis-warehouse.com/Learning_Center/WilsonIntrigue.html

➤& shop here: https://www.tennis-warehouse.com/Wilson_Womens_Tennis_Shoes/catpage-WSWILSON.html

If you have any further questions or want to continue the conversation?! Email us at [email protected]

Shop with us for all your TENNIS needs all over the WORLD:

🇺🇸 Tennis Warehouse -- http://www.tenniswarehouse.com
🇪🇺 TW Europe -- http://tenniswarehouse-europe.com
🇦🇺 Tennis Only AUS -- http://tennisonly.com.au

Happy Hitting!

  continue reading

220 episodes

Artwork
iconShare
 
Manage episode 474520315 series 2533119
Content provided by Michelle Heidbrink, Tennis Warehouse, Michelle Heidbrink, and Tennis Warehouse. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle Heidbrink, Tennis Warehouse, Michelle Heidbrink, and Tennis Warehouse or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Using WTA star, Marta Kostyuk, as their main inspiration and playtester, she had just one request "I need a running shoe, but I need to drive it like a race car," and from this, the Intrigue shoes were born!

It's not very often the tennis industry gets a refresh and BRAND NEW shoes into the market, but that is exactly what Wilson has done with this Intrigue line, creating specifically what she wants and needs on the court.

In this podcast episode of Talk Tennis, we sit down with the Wilson team that developed and created the Wilson Intrigue line of tennis shoes! Take a listen on how this project began, how they utilized feedback from pro players, what they created with Marta's help and feedback and how to style and wear your Intrigue tennis shoes!

And don't miss the BONUS footage on our YOUTUBE channel where we hear from Marta herself as she explains her side of the creation of the Wilson Intrigue Tennis Shoes! https://www.youtube.com/channel/UCmgyIibKmFosnm-LyZEB7uQ

➤Learn more: https://www.tennis-warehouse.com/Learning_Center/WilsonIntrigue.html

➤& shop here: https://www.tennis-warehouse.com/Wilson_Womens_Tennis_Shoes/catpage-WSWILSON.html

If you have any further questions or want to continue the conversation?! Email us at [email protected]

Shop with us for all your TENNIS needs all over the WORLD:

🇺🇸 Tennis Warehouse -- http://www.tenniswarehouse.com
🇪🇺 TW Europe -- http://tenniswarehouse-europe.com
🇦🇺 Tennis Only AUS -- http://tennisonly.com.au

Happy Hitting!

  continue reading

220 episodes

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